8th Future Fabrics Expo
24th – 25th January 2019, Victoria House, London , WC1
The Sustainable Angle is delighted to announce that the 8th Future Fabrics Expo will present its largest ever dedicated sustainable materials showcase at a new venue, Victoria House, Central London (Holborn WC1) in January 2019.
Following the success of the 7th Future Fabrics Expo in January 2018, and in response to demand from both our partner mills and industry visitors, the 2019 8th edition of the Future Fabrics Expo has increased in scale, ambition and vision.
Our aim is to provide the fashion industry with a one stop shop for accessing a broad range of material solutions, and the strategic tools needed to respond to the critical imperative to change current practices presented by the wasteful and polluting impacts of the fashion and textile industries. Since our inception in 2011, the Expo has facilitated and supported sustainable sourcing practices, enabling fashion brands to begin diversifying their fabrics and materials and lowering environmental impacts.
These materials are global qualities, which showcases and enables informed sourcing. We situate this resource in the current sustainability context, providing educational background information and research, aiming to demystify the complexities of sustainable practice. The best practice traditional natural fibres, regenerated cellulosics, naturals and synthetics bio source, and closed loop materials.
Enhancing our curated selection of globally sourced textiles and materials will be ten specially selected best practice mills and suppliers, presenting their materials in their own dedicated space. For the first time we will also showcase several manufacturers and globally recognized certifiers. A new space presenting fashion brands working with materials sourced via the Future Fabrics Expo provides a view of best practice, from materials sourcing through to product realisation.
We will also again be presenting an exciting expanded Innovation Hub, showcasing both emerging and commercially available innovations, featuring a collaboration with Fashion for Good organisation. The Innovation Hub acknowledges the recent surge in research and design that has led to the plethora of materials innovations we are now seeing surface in response to material scarcity, increasing waste streams, the need for transparent and traceable supply chains, and those addressing the cellulose gap for example .
We have coordinated again an inspirational seminar programme, featuring key thought leaders, panel discussions and presentations from innovators, industry insiders, textile producers and designers.
Why Visit?
- Ideal for sourcing more sustainable materials
- Unique showcase of thousands of innovative sustainable fashion materials with supporting individual sustainability information for each textile.
- Top 10 specially selected best practice mills and suppliers, showcasing for the first time their materials in their own dedicated space.
- Seminars that will be running over the two days featuring industry experts
- The Innovation Hub: with cutting edge, groundbreaking material developments, and a content collaboration with Fashion for Good.
- Sustainable Fashion Brands: A showcase of brands that create fashion products exemplifying good practice, from materials through to finished product.
Nearest tube station: Holborn station, Central line. Address: Bloomsbury Square, London WC1B 4DA
Please contact us if you require further information at info@thesustainableangle.org
REGISTER HERE to sign up to the 8th Future Fabric Expo
To find out more about The 7th Future Fabrics Expo:
https://thesustainableangle.org/the-7th-future-fabrics-expo-3/
https://www.youtube.com/watch?v=w7Iwmiwq8mw
To find out more about recent events where the Future Fabrics Expo was showcased such as Copenhagen Fashion Summit, The London Textile Fair and London Fashion Week, please see below:
Copenhagen Fashion Summit:
The London Textile Fair:
https://thesustainableangle.org/london-textile-fair
London Fashion Week:
https://thesustainableangle.org/london-fashion-week-round-up
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The Future Fabrics Expo at The London Textile Fair
The Sustainable Angle showcased the Future Fabrics Expo for the first time at The London Textile Fair on the 18 & 19th July 2018 at the Business Design Centre in Islington, North London.
The London Textile Fair invited the Future Fabrics Expo as part of its vision and commitment to help guide designers and brands on their journey towards more sustainable fabric sourcing and practices.
The Sustainable Angle presented a special edition of the Future Fabrics Expo, which showcased an information platform, enabling visitors at The London Textile Fair to access and discover a diverse range of commercially available sustainable textiles and material innovations for the future of fashion. This debut of a dedicated focus on sustainable fabrics at The London Textile Fair reflects a timely recognition of the critical imperative for the fashion and textile industries to practice sustainability throughout the fashion supply chain, starting with materials sourcing, at the very fibre and fabric stage.
Within our Expo we featured two seminars each day, the first by The Sustainable Angle curator Amanda Johnston, highlighting current fashion and textile impacts. The critical need to think more intelligently about outdated models that pollute, waste precious resources and perpetrate the abuse of human rights and animal ethics were discussed. The seminar summarised the key sustainability issues of fibre and processing types, and introduced the Sustainable Angle’s perspective on materials sourcing.
Oya Barlas Bingual from Lenzing Group introduced the company’s global firsts regarding fibre technology in low impact regenerated cellulosic’s, and the newly launched innovations that are providing viable alternatives to cotton and silk, whilst importantly paving the way towards closing the loop on our material streams. For example, LENZING™ ECOVERO™ viscose fibres are created from certified raw materials and controlled sources, and TENCEL™ Lyocell with REFIBRA™ technology involves up-cycling a proportion of pre- consumer cotton scraps.
We were delighted to present for the first time, a curated selection of qualities that meet our criteria from the London Textile Fair exhibitors, and to highlight examples of best practice responsibly produced fabrics on the Future Fabrics Expo Forum in the main foyer. Here we also introduced our organisation and research, highlighting current data which emphasizes the need to practice more responsibly in order to future proof supply chains and business. These qualities showcased the broad range of sustainable solutions, from closed loop c, eco- down, ‘waterless’ printing, recycled materials through to GOTS certified cottons produced in France, exemplified by Les Trouvailles d’Amandine
This special edition of the Future Fabrics Expo aimed to educate and inform visitors about the latest research and initiatives of global textile organisations, who are making positive contributions to the design, manufacture, and functionality of more sustainable practices, creating and extending sustainable networks in the fashion and textile industries. We supported this by presenting a broad range of fabrics, materials and key information that contributes to increasing knowledge and providing solutions from a sourcing perspective.
The Future Fabrics Expo provide their experience, research and robust criteria to create a specially curated selection of materials and textiles with a lower environmental impact all in one place at the London Textile Fair. To enquire about our projects, research and consultancy for the fashion industry services please email info@thesustainableangle.org
Thank you to The London Textiles Fair team for hosting us, and for the overwhelmingly positive feedback from all our visitors!
The Sustainable Angle has reached the British Academy of Film and Television Arts. On 6th of July, The Sustainable Angle showcased a selection of low impact textiles at BAFTA as part of the event Albert Quarterlies: Designing the way to Sustainable Costume. The aim was to raise awareness about the importance of sustainability in the costume industry while giving participants the opportunity to make more sustainable material choices by sourcing from a curated showcased by The Sustainable Angle.
Hundreds of materials were displayed and were selected specifically for costume designers with an attention to small order minimum quantities and short lead times. As part of the selection were organic cotton, naturally dyed fabrics, but also bast fibres, colour grown cotton or materials made from food waste and recycled fibres.
Next to the opportunity to source fabrics, a range of speakers offered insights into their work and discussed the challenges and opportunities ahead:
Costume designers have usually only a short time frame to work which is a particular challenge, as well as the frequently changing projects were identified as making sustainability harder to tackle consistently by Sinead O’Sullivan (Co-Founder of The Costume Directory). She highlighted that collaboration and the sharing of resources are key to address these issues.
BAFTA and Oscar-winning costume designer Jacqueline Durran discussed how she incorporated sustainability on the set of Beauty and the Beast and Mary Magdalena, from the vintage textiles sourced specifically for the project to the natural dyeing techniques used to create the final effect.
Orsola de Castro, co-founder of Fashion Revolution spoke about the importance of transparency to ensure social and environmental sustainability. She emphasized how persistence and the act of asking questions can change the industry step-by-step, question after question. Her presentation was centred around: Be curious, find out, do something.
Charlie Ross, founder and Director of Offset Warehouse was talking about her journey towards sustainability and addressed questions surrounding ethics.
The event brought together experts in the field of sustainability of both the fashion and costume sector and we were thrilled to be part of this conversation and able to offer material solutions. It is great to see that our message to make sustainability key to every design process is also increasingly being embraced by the costume industry.
Many of the fabrics displayed at the event can also be found on our Future Fabrics Virtual Expo, online HERE, particularly in the ‘Mills with small order quantities’ section.
24th – 25th January 2018, London
The Sustainable Angle holds the 7th Future Fabrics Expo, a curated showcase of 5000+ sustainable innovative fashion materials with a lower environmental footprint, on 24-25th January 2018. Since 2011, our aim is to support sustainable sourcing, enabling fashion brands to begin diversifying their fabrics and materials basket right now in order to reduce their environmental footprint.
- Unique showcase of innovative sustainable fashion materials , Ideal for sourcing
- 5000+ fashion materials with a reduced environmental impact from over 100 mills and suppliers
- Innovation section with cutting edge, groundbreaking material developments
- Yarns
- 10 seminars held by industry experts run over 2 days alongside the expo
- Innovations, Fabrics and Leather Highlights that you read about in the news can actually be experienced in this unique, largest materials showcase in central London
- Algae derived materials
- Apple skin vegan leather
- Chrome-free tanned leathers
- Cradle to Cradle certified yarns and threads
- Ecovero, TENCEL™ Luxe, Tencel™, Refibra by Lenzing Group
- GOTS certified Inks, fabrics, lace, and ribbons
- Orange fibre
- Oyster shell fabrics
- Mushroom leather
- Pineapple textile
- Recycled polyester from ocean plastics
- Beyond Surface Technologies on finishing technology with green chemistry
- BOTTLETOP on building stores with 3D printing with recycled materials
- Lauffenmühle about making yarns, fabrics and trims Cradle to cradle certified
- Lenzing Group about continuously innovating with closed loop processing
- Responsible Wool Standard on new wool standard
- Vegea on WINELEATHER® derived from fibers + vegetal oils from wine making process
The nearest tube stations are
West Brompton on the District line – only 500 yards from Iris Studios.
Earls Court*********************
Opening Hours: 10am – 6pm
Address: Iris Studios London, SW10 9AE
Please contact us if you require further information at info@thesustainableangle.org
#futurefabricsexpo #thesustainableangle #futurefabricsvirtualexpo #sustainablefabrics #sustainability #fashionmaterials #fabrics #sourcing #7thfuturefabricsexpo
- Experience a selection of over 3000+ materials and textiles with a lower environmental impact.
- Get hands on with more sustainable materials and exciting innovations. It includes trims and cords, fibres such as regenerates, recycled fibres, wool, organic cotton, low impact leather and leather alternatives as well as innovative new materials.
- Learn about sustainable practices within the fashion industry in general.
- Read detailed specifications for how each material on display is uniquely sustainable.
- Learn about certifications for sustainable textiles and leathers
- The Chair: David Logan
- Sourcing: Nina Marenzi
- Design: Christina Dean
- Retail: Caroline Haycock, Director of ethical trade & corporate responsibility, Debenhams
- Recycling and reusing: Jade Galston from Fertha second hand clothing online
- develop new and more sustainable raw materials
- use recycled and innovative materials
- build sustainable supply chains
- embrace ethical business models
- consider the human cost of manufacturing clothing and protect workers
- reduce or eliminate toxic chemical use
- preserve and protect water
- minimise gas emissions
- educate designers to adopt sustainable materials in the creative process
- educate consumer behaviour and shopping habits, encouraging conscious and sustainable attitude.
Our curated materials collection of 5000+ fashion materials embodies a range of sustainable principles, innovations and new technologies, sourced from international suppliers and mills who demonstrate a commitment to lowering the environmental impact across the textile supply chain. They are selected according to our environmental criteria established with the Centre for Sustainable Fashion. Each material on display has detailed sustainability information, relevant certifications and the contact details of the suppliers displayed.
Why Visit?
Seminars
At the 7th Future Fabrics Expo we will again hold our popular seminars, highlighting circular economy systems and transparency in the fashion supply chain. Tickets include entry to the seminars which can be booked upon entry to the Future Fabrics Expo on a first come first served basis.
Seminars presented by industry leaders from:
Our new masterclass Mastering Sustainability – material sourcing for designers will be held at our West London Studio on the 7th November.
We have added more dates for our masterclasses due the high demand we had from fashion brands following on from our previous classes earlier on this year.
”With clear presentations, inspiring examples and hands on sample exploration, the Future Fabrics Expo Masterclass has really given me the further understanding and confidence to begin making lasting sustainable changes in my own company.” – Matthew Oliver, Product Designer, Larsson & Jennings
The first in the series will teach designers about material sourcing and the decisions that need to be made as a designer from a sustainable angle. Furthermore we give attendees the chance to discover a diverse range of sustainable materials and resources from the Future Fabrics Expo collection. They will receive our coveted sustainable sourcing guide, which includes a list of suppliers and their contact details.
What to expect:
The Masterclass runs from 9.30am – 12.30pm at 9.30am we’ll have coffee before a prompt start at 10am. You will experience over 3000+ materials with a lower environmental impact, touch and feel them at your leisure after learning about what you should be taking into consideration when sourcing materials sustainably. The masterclass is an interactive and tactile experience to interest and inspire you. You will be given guidance to prepare you for the decisions you’ll need to make as a designer when sourcing and makes it easier for your brand to integrate sustainability at the heart of what you do.
The Future Fabrics Expo is a showcase of innovative and traditional commercially available fibres, fabrics and products that embody a range of sustainable principles and new technologies, sourced from international suppliers and mills who demonstrate a commitment to lowering environmental impact across the textile supply chain. It includes more sustainable alternatives to the widely available conventional fabrics that currently dominate the market, helping fashion companies to begin diversifying their fabric base and lowering their environmental impact at the same time. Materials at our studio will be ideally suited for a wide range of market levels and product types.
Early Bird tickets starting from £90 (Normal price £130) you can book now >>>> http://bit.ly/2wTw1zk
The Future Fabrics Expo Masterclass will be held at our West London studio, London.
The nearest tube stations are:
– Ladbroke Grove – only 0.6 miles from our studio
– Kensal Green
– Kensal Rise Overground
Please contact us if you require further information at info@thesustainableangle.org
See more testimonials from our Masterclasses here:
See Fashion works through an online platform, aspiring fashion designers submit and share their designs. See Fashion will support/manage the manufacture and distribution of their products.
I, Martin Brambley, research Fellow at The Sustainable Angle was delighted to sit on the panel hosted by See Fashion. I brought with me a small selection of fabrics including 100% knitted Lenzing fibres, to exemplify the need to diversify the fashion fibre basket.
Ivana Director of see fashion started by introducing the panel consisting of:
– Dr Carmen Hijosa the inventor of Piñatex
– Utami Giles. Head of Sales and Marketing at Ananas Anam
– Charlie Ross – Director and Founder of Offset
– Andra Sandru, founder of ASx2 Acurrator Agency
Through the lively discussion, hosted by Aaron Jones, many points were raised. Interestingly different members of the panel had different perspectives because of their specialisms. On difficult questions such as “What is the most sustainable Fabric?”
Utami Giles – Was asked what she though was the most sustainable fabric. She referenced her own experience of visiting a small village where. Their Hair fibres were brushed from an animal, spun and woven all within the same vicinity. Utami emphasised the benefits of slow and regional processing. Not to mention this shawl is something she now treasures dearly.
Charlie Ross – Was asked about what consumers can do! She responded with an anecdote about her realisation that often if she was buying in to fast fashion, someone else was getting exploited. She was not prepared to do this and therefore stopped buying clothes with fabrics that exploited people. Charlie would encourage anyone to be disciplined about this.
Andra Sandru – When talking about ethical manufacturing, enlightened the group on how to persuade Buyers to buy in to more ethical manufacture. She was commissioned for a large quantity of T-shirts. The Buyer wanted Non-Organic Cotton. Andra was knowledgeable enough to emphasise the properties, lower environmental impact, and small mark-up that can be compensated by the consumer appreciation of organic garments. She therefore persuaded the buyer to spend marginally more. I think Andra is a shining example of a young fashion designer who has the knowledge to tackle and argue against profiteering.
Dr Carmen Hijosa – Spoke about supply chain transparency and revealed that Pinatex don’t allow every designer to buy their fabrics. They take the life cycle of their product so seriously and want designers who buy it to be considerate of the environmental impacts of their production.
I was asked about sourcing in small quantities. I believe that Offset Warehouse is great place to buy small minimums of more sustainable Textiles, some of the mills we work with including Seidentraum, Lebenskleidung also have websites where you can order by the metre. I went on to talk about how if designers have knowledge about sustainable textiles and are prepared to ask the right questions they are able to source textiles more sustainably.
Thank you so much to See Fashion for having this panel.
The 7th Future Fabrics Expo will take place in London on 24th – 25th January 2018, and we look forward to showcasing an exciting range of materials with a reduced environmental impact, more than ever before.
BOOK YOUR PLACE NOW for the 7th Future Fabrics Expo held at Iris Studios, London, and receive further updates.
Alongside our showcase of innovative fabrics with a lower environmental footprint, we also feature low impact leathers and leather alternatives. Background information explaining sustainability in materials is displayed throughout the showcase.
Our curated materials collection embodies a range of sustainable principles and new technologies, sourced from international suppliers and mills who demonstrate a commitment to lowering the environmental impact across the textile supply chain. Our aim is to support sustainable sourcing, enabling fashion brands to begin diversifying their fabrics and materials basket, in order to contribute to reducing their environmental impact. Each fabric has detailed specifications regarding its environmental impact, relevant certifications and the contact details of the supplier displayed.
As in 2017, we will again feature seminars from key organisations and innovators, highlighting circular economy systems and transparency in the fashion supply chain. See Previous seminars HERE
The presentations of the seminars from 2017 can be accessed via the edited online version of the Future Fabrics Expo here: www.futurefabricsvirtualexpo.com/6th-future-fabrics-expo-2017
Since its launch in 2011, The Future Fabrics Expo, presented by The Sustainable Angle, has continued to develop as a unique sourcing platform for sustainable materials. This includes providing the fashion industry with sustainable materials knowledge, innovations and general information about sustainability in fashion, all situated within an extensive showcase of 3000 globally sourced materials from over 100 mills, all with a reduced environmental impact.
A key aspect of the Future Fabrics Expo experience is how the tactile experience of a broad range of sustainable materials, and contextual knowledge informs creative and sustainable decision making, leaving our visitors inspired, informed and ready for change.
There is an urgent imperative for the fashion industry to transition to an industry with a reduced environmental footprint. Therefore our emerging graduates need to be armed with knowledge about sustainability and their responsibility as future creators.
Making this knowledge and experience of sustainable materials available to both lecturers and students, this new educational resource is an indispensable tool. It provides an educational tool kit for lecturers with which sustainable materials knowledge can be embedded into the curriculum.
The kit;
With a download including 13 modules, accompanied by swatch boxes, sustainable materials can be integrated into existing fashion education curricula, stage by stage, efficiently and at low cost.
The downloadable teaching resource for an in-depth learning experience:
Through guided interaction with 13 modules, students learn about sustainable materials, defined by provenance of fibre, their processing journey, and by what criteria they are more sustainable. Students are also offered a tactile experience by relating this learning to the swatches supplied in the swatch boxes accompanying each module.
The swatches are made up of diverse types of sustainable materials which match the educational modules, and enable a tactile learning experience, reinforcing the core texts.
Download content and swatch boxes are available at a competitive yearly subscription rate, which is supported by The Sustainable Angle’s funding through our environmental foundations and sponsors.
We are excited to have Lenzing Group as our new sponsor. Lenzing is a world market leader in the global textile and nonwovens industry producing high-quality botanic fibers. The natural resource wood, which is the basic material for these fibers is sourced only from sustainable origins – within Austria and other countries LenzingTM fibers come from nature and as they are biodegradable go back to nature.
For years our Future Fabrics Expo has showcased dozens of mills who weave and knit fabrics made with fibers from the Lenzing Group. Only fashion materials with a lower environmental impact are shown in the expo and many of the 3000+ fabrics from our 100 suppliers in the expo are made with LenzingTM fibers.
We are excited to now have Lenzing Group itself involved as the fibre maker of these sustainable fabrics and knits. The fibres of Lenzing Group are made from dissolving wood pulp to standard and specialty cellulose high-quality fibres. The most important brands of the Lenzing Group are: TENCEL®, RefibraTM, Lenzing Modal® and Lenzing Viscose®.
We are delighted to have Lenzing Group as our sponsor and helping us in our effort to introduce more sustainable fibres to the fashion industry, increase visibility of sustainable innovations, inform, educate and inspire the fashion community to work with fibres and fabrics with a lower environmental impact. Lenzing Group is committed to the principles of sustainable management with very high environmental standards and can underscore this commitment with numerous international sustainability certifications for its business processes as the most sustainable company in the sector. http://www.lenzing.com/en/responsibility/economic-responsibility/certifications.html
Lenzing’s quality and innovative strength set global standards for cellulose fibers. With 79 years of experience in fiber production, the Lenzing Group is the only company in the world which is able to produce significant volumes of all three cellulose fiber generations.
We are particularly excited by Lenzing Group’s new RefibraTM branded fiber, alyocell fiber, made from pulp that contains cotton scraps left over from cutting clothes and wood. With the Refibra™ fiber Lenzing has initiated an important step towards circular economy for textiles. The TENCEL® fiber won the EU prize for the most ecofriendly production process thanks to its closed loop production of more than 99% and its use of bioenergy. Wood as a renewable raw material from sustainable sourcing is another important aspect when it comes to the sustainability of TENCEL® fibers. The Refibra™ fibers now combine both advantages – the recycling of cotton scraps and the most sustainable of fiber technologies. The fiber is produced in the lyocell process. Lenzing is the first manufacturer to offer cellulose fibers featuring recycled material on a commercial scale and is a pioneer with this technology.
The group is headquartered in Austria, and operates production sites in all major markets as well as has a worldwide network of sales and marketing offices.
The Sustainable Angle travelled to Copenhagen showing a selection of fashion materials from the Future Fabrics Expo in the Solutions Lab of the Copenhagen Fashion Summit. At the summit many cited Orange Fibre, which was showcased on our stand, as a great innovation. We also displayed many Cradle to Cradle certified materials which tied in nicely with the keynote speech of the Cradle to Cradle founder William McDonough.
It was an impressive line up of speakers, thought leaders, pioneers and visionaries from the fashion industry and beyond, presenting their ideas and insights as to how to reduce the fashion industry’s heavy environmental footprint and making it a more responsible and fairer industry by embracing a circular approach.
Most speeches from the summit’s livestream is now on youtube:
https://www.youtube.com/watch?v=sefi2mcqCBo
There was great interest in seeing the materials at our Future Fabrics Expo pop up at the summit. It felt right to have the actual materials on display of which so much was talked about during the summit. It is one thing to talk on stage about ideas and new paradigms, but another to actually design and make products that are responsibly produced and processed and with raw materials that are no longer polluting. See them listed further below and the video as well as their materials on www.futurefabricsvirtualexpo.com
A significant outcome of the 2017 Copenhagen Fashion Summit was the launch of the Call to Action for a Circular Fashion System, which was signed by some of the world’s leading and biggest companies. Signatories of the Call to Action commit to defining a circular strategy, to setting targets for 2020 and to reporting on the progress of implementing the commitment.
Of great interest is the report written by the Global Fashion Agenda, organizer of the summit, together with The Boston Consulting group: Pulse of the fashion industry which sets out ‘a vision of a better fashion industry’.
In summary, what needs to happen next is investing in designs and strategies to extend the life span of clothing, minimize the environmental footprint of production at the design stage by taking into account the end of life of a product at the outset, (eg for it not to end in landfill but rather become the material for the next product without losing value). Investment needs to go into innovations for materials that are clean, renewable, non-toxic, not to the detriment of human’s health nor the planet’s. Quite simply, in the words of Ellen MacArthur, we need to move away from the linear system based on using finite resources creating waste and therefore losing value. What is needed is a system change, to move away from a linear system to a circular system that is restorative and regenerative.
Ananas Anam, innovators of Piñatex™ , is a natural, innovative and patent pending new material, made from pineapple leaf fibres as a by-product of the pineapple harvest. No extra land, water, fertiliser or pesticides are required
Avery Dennison works with brands and retailers worldwide to design and innovate sustainable branding and technology solutions for the apparel and footwear market.
Beyond Surface Technologies AG is a Swiss company creating green chemistry for the finishing process of textiles achieving lower potential hazards and a smaller carbon footprint overall.
Cradle to Cradle Innovation institute, uses the Cradle to Cradle framework to foster a new generation of sustainable products including fabrics, trims and elastics
Doppelhaus produces sustainable non-woven wool fabrics with a lower environmental impact utilising innovative felting technology and 100% British wool saving water and energy, reducing waste and costs.
Nova Kaeru is an exotic bio leathers pioneer in organic tanning and seamless panelling technology for fish, ostrich leg and caiman fish leathers from food waste mainly in Brazil incorporating sustainability, technology and innovation at its core.
Orange fibre is the Italian innovator who developed the patented process to create sustainable textiles from citrus juice by-products otherwise a discarded resource.
The Sustainable Angle is a not for profit organisation with the aim of connecting sustainable innovators producing materials with a lower environmental impact to the fashion industry. Since 2011, our showcase, Future Fabrics Expo, has welcomed thousands of visitors who experienced nearly 3000 materials from over 100 suppliers that embody a range of sustainable principles and new technologies, sourced from international suppliers and mills who demonstrate a commitment to lowering the environmental impact across the textile supply chain. It includes more sustainable alternatives helping fashion brands to diversify their fabric base and so lowering their environmental footprint. The expo can be booked for workshops as part of our advisory services email info@thesustainableangle.org for more info.
Our pop up in the ‘Solutions Lab’ at the Copenhagen Fashion Summit highlights a selection of exhibitors from our Future Fabrics Expo including:
Ananas Anam, innovators of Piñatex™ , is a natural, innovative and patent pending new material, made from pineapple leaf fibres as a by-product of the pineapple harvest. No extra land, water, fertiliser or pesticides are required
Avery Dennison works with brands and retailers worldwide to design and innovate sustainable branding and technology solutions for the apparel and footwear market.
Beyond Surface Technologies AG is a Swiss company creating green chemistry for the finishing process of textiles achieving lower potential hazards and a smaller carbon footprint overall.
Cradle to Cradle Innovation institute, uses the Cradle to Cradle framework to foster a new generation of sustainable products including fabrics, trims and elastics
Doppelhaus produces sustainable non-woven wool fabrics with a lower environmental impact utilising innovative felting technology and 100% British wool saving water and energy, reducing waste and costs.
Nova Kaeru is an exotic bio leathers pioneer in organic tanning and seamless panelling technology for fish, ostrich leg and caiman fish leathers from food waste mainly in Brazil incorporating sustainability, technology and innovation at its core.
Orange fibre is the Italian innovator who developed the patented process to create sustainable textiles from citrus juice by-products otherwise a discarded resource.
For more info and to see the video of highlights from the Expo at Copenhagen visit: www.futurefabricsvirtualexpo.com
On April 19th The Sustainable Angle was invited to take part in a panel discussion at the American School in London. TSA’s Research Fellow, Martin Brambley, participated at The ASL Sustainability Council discussion during Earth Week. The panel talked on the broad impact of the fashion industry on our environment.
During Earth Week students, faculty and staff looked attentively at conservationist approaches to becoming more ecological. Previously the school had staged a ‘meatless Monday!’
The panel was set up to precede the viewing of, ‘A True Cost’ a documentary which explores the unvarnished truth behind the production of fast fashion.
Jessica Sweidan, a founding member of Synchronicity Earth, introduced the panel consisting of Laura Miller, Executive Director at Synchronicity Earth, Heather Knight from Fashion Revolution and Martin Brambley from The Sustainable Angle.
The discussion revolved around issues that are of most concern in the fashion industry, which Heather saw as mainly the huge environmental impact of throwing away clothing, on average a single person may produce 70kg of textile waste per year.
Martin spoke about the lack of knowledge in the fashion industry about such issues of textile waste, pollution stemming from the textile industry and pointed to the many innovations that can now be found as alternatives for example on show at The Future Fabrics Expo and its version online. The Future Fabrics Virtual Expo is a more advanced online research and sourcing platform showcasing a selection of the nearly 3000 materials and 100 mills and suppliers shown at the Future Fabrics Expo, with increased search capability, and opportunity for direct contact with mills. Martin also pointed out the importance of care and maintenance. Author Kate Fletcher also talks about how one of the biggest issues is the water used to continually wash garments instead of perhaps choosing fabrics that need less washing like Wool which is a fibre that is water resistant, air permeable, and slightly antibacterial, so it resists the build-up of odour.
Heather touched on an issue close to her company’s heart. Spreading awareness, to the consumer about who makes clothes. Fashion Revolution asked makers and manufacturers to hold a sign saying ‘I made your clothes’ and posting it online. Fashion revolution started as a reaction to the Rana Plaza building collapse.
Heather enlivened the debate by acknowledging the audience as consumers with power. Heather invited the audience to use a powerful tool, asking the brand who made my clothes. A template is even available on their website to encourage consumers to ask these important questions.
Martin emphasised that If more brands decided to diversify their fibre basket and include sustainable fabrics such as organic cottons, low impact leathers and closed loop cellulosic etc they would be able to reduce their environmental impact. They could also promote their use of more sustainable fabrics and support a supply chain that supports its workers, farmers and the environment.
After the panel Martin brought along fabrics from the Future Fabrics Expo which got Students, very interested and motivated to create more responsible fashion.
On March 10th, 2017 The Sustainable Angle founder Nina Marenzi was invited to be a part of The CSR and Ethical Business Society, London School of Economics, roundtable on “Fashion the Future: Towards Sustainability in the Fashion Industry” as part of their project week on sustainability.
The clothing industry is the second most polluting industry in the world, after the oil industry. Textile waste is increasingly a serious environmental threat. In recent years, the acceleration in speed of the fashion supply chain and changing consumer attitudes towards fashion as a disposable commodity has contributed to the large levels of textile waste generated worldwide. In the UK, an estimated 0.8 to 1 million tonnes of all textiles are sent to landfill each year, and used clothing accounts for approximately 350,000 tonnes of landfilled textiles, an estimated £140 million worth.
The CSR and Ethical Business Society at the LSE aims to raise awareness and draw interest of LSE students on the environmental issues posed by fashion industry, the fast-fashion paradigm and the role of consumers; and current initiatives addressing these issues across the clothes lifecycle.
Panellists made up of David Logan, Nina Marenzi, Christina Dean, Caroline Haycock and Jade Galston, each presented on the issues, solutions and future plans from their point of view within their field of expertise:
The roundtable featured the following panellists:
Co-founder of sustainability consultancy Corporate Citizenship and former Director of Special Programs at Levi Strauss & Co has worked extensively on corporate social responsibility issues across the world.
Founder and Director of The Sustainable Angle set up in 2010. The Sustainable Angle is a not for profit organisation that initiates and supports projects which contribute to minimising the environmental impact of industry and society, and that help make it easier for companies, institutions and individuals, to make better informed decisions when it comes to sustainability.
Christina Dean is a sustainable fashion advocate who founded Redress and the EcoChic Design Award. She has recently co-authored the consumer guide entitled ‘Dress [with] Sense’. Redress’s Frontline Fashion’, the documentary about how designers are changing the future of fashion has just been released and is available on itunes.
Christina Dean proclaimed that educating designers on sustainability is an act of environmental activism. Redress is helping teachers to learn about ideas on how to cut waste out of fashion, and generally about zero waste design and up-cycling.
Caroline Haycock has been working in Ethical responsibility and Quality assurance for more than 10 years she is now the Director of Ethical trade and corporate responsibility at Debenhams, Caroline has also worked on campaigns such as ‘Made by Great Britons’ campaign in an effort to help bolster domestic textile production and revitalise the UK clothing industry.
During the talk Caroline referred to the work Debenhams is already undertaking with TRAID, a charity working to stop textiles and footwear from being thrown away to landfill reducing waste and carbon emissions, while raising funds to fight poverty. As well as the informative website on CSR and sustainability they have which you can see here: http://sustainability.debenhamsplc.com. Debenhams’ environmental responsiblitlies focus on carbon, energy and waste, reducing their impact through improved awareness of environmental problems, efficiency and sustainable investment.
Jade Galston founder of Fertha which gives a curated range of men’s and women’s clothing and accessories that has been hand picked from one of their charity partners, creating a sustainable and convenient shopping experience, and extra revenues for the charities they work with.
The roundtable was a great success with good questions from the audience demonstrating how many young people and students are interested in sustainability in the fashion industry, are questioning the status quo and are ready to take action. You can find out more about the work of The CSR and Ethical Business Society at LSE HERE.
The Eco Chic Design award has just been launched again and the deadline for application is 3rd April more information is available on their site HERE.
Last week The Sustainable Angle’s curator Amanda Johnston was invited by the London College of Fashion’s Cordwainers Accessory and Footwear to hold an interactive sustainable materials and sourcing workshop for students and staff.
The workshop started with a presentation discussing the fashion and textile industry’s devastating ecological footprint and social impacts, and how the materials industry is second only to oil in environmental impacts, as well as the number two polluter of clean water in the world. It was stressed that the industry’s over dependency a narrow range of material sources creates risk to the environment and supply chains, and looked at the lead taken by Kering in how we will need to think in a different way to be able to meet the global demand for our materials and textile fibres in the future. The workshop aimed to provide essential information around textile and leather production impacts, and focused on promoting the idea of ‘creative responsibility’, and urging designers to make more mindful materials choices, and to participate in the creation of socially and environmentally responsible supply chains. Some of the industry’s most urgent issues and obstacles were highlighted, discussing the need for creators of the future to be conversant with the impacts of the whole life-cycle of a product, in relation to principles of the circular economy. The students were then invited to become familiar with a range of ‘Skin’ type materials, and to study their sustainability criteria.
The material selection included organic leather which have been vegetable and rhubarb tanned with sophisticated colour palettes from Dani and Deep Mello. There was great interest in the fashion led colours, prints and metallised effects presented by Atlantic Leather, an Icelandic tannery leading in manufacturing exotic leather from fish-skin which are waste products from the food industry, no fish used are endangered species. The fish-leather is produced from four different species of fish; Salmon, perch, wolffish and cod – each with its own unique characteristics – in a diverse range of colours, textures and finishes, all tested by the European Chemical Agency. The ‘wow’ factor of Nova Kearu’s post consumer food waste skins from the giant Brazilian fish ‘Pirarucu’ and ostrich leg leather created great interest. Nova Kearu has developed its own organic, chrome free tanning technology , based on a blend of biodegradable acrylic resins, polymers, synthetic & vegetable tannins which make a superior quality leathers free of heavy metals and environmentally safe. Skins tanned by Nova Kearu are sub-products of the food industry coming from sustainable management farms controlled and regulated by IBAMA which is the Brazilian Institute of Environment and Renewable Natural Resources.
LCF Phd Flavia Amadeu creates rubber materials, and supports small producers and artisans from Amazon rainforest, whose economic activities are integrated with the use of sustainable natural resources. The coloured rubber represents a process of social innovation, which resulted from years of research, and has been responsible for generating social transformation and environmental preservation.
Other materials featured tactile cork based onto a sustainable Lyocell backing, non toxic paper laminated on to sturdy denim and canvas by Paper Number 9, Waterproof and durable Pinatex pineapple leaf fibre, featuring new mirrored metallic coatings, BarkTex tree bark fibre, suede-like mushroom ‘leather’ Muskin, Japanese faux leathers from Ultra Fabrics, and brand new food waste technology Frumat faux leathers, utilising apple pectin.
Thank you to LCC photography student Hazif Zainol.
At the Sustainable Angle we spend much of our time researching and sourcing innovative textiles and materials with a lower environmental footprint and reducing the fashion industry’s over-dependency on conventional cotton and polyester. These materials are showcased in the annual Future Fabrics Expo as well as in workshops and Pop ups throughout the year, and a curated selection on www.futurefabricsvirtualexpo.com. This year we are delighted to have FLAVIA AMADEU’s rubber from the Brazilian Rainforest included in the 6th Future Fabrics Expo 25 – 26th January 2017. You can book Tickets here: http://bit.ly/2bnxkLW
FLAVIA AMADEU supports small producers and artisans from Amazon rainforest, whose economic activities are integrated with the use of sustainable natural resources. The coloured rubber represents a process of social innovation, which resulted from years of research, and has been responsible for generating social transformation and environmental preservation. The Sustainable Angle asked Flavia Amadeu to tell us a little bit more about her work, and what the future holds.
TSA – Can you provide a brief outline about what FLAVIA AMADEU is and how it has evolved since its inception?
F – FLAVIA AMADEU is a design brand that supports small producers and artisans whose economic activities are integrated with the use of sustainable natural resources in the Amazon Rainforest. The company is specialised in the design and production of coloured wild rubber and an Amazonian rubberised textile. The company has evolved through years of research, building strong and trusting relationships with a key network including local producers, artisans and many partners from the public and private sectors, both inside and outside of the rainforest.
TSA – What first inspired you to start FLAVIA AMADEU? Was it a desire to improve sustainability in the fashion / textiles industries or something else?
F – Firstly, it started as a desire of promoting social change within my work alongside an early connection with the Amazon rainforest. These values merged during my research with the coloured rubber that began in 2004, in partnership with the Chemistry Laboratory LATEQ, University of Brasilia. This meeting soon became my life mission.
TSA – Can you tell us about any positive environmental / social impacts you have seen or expect to see as a result of FLAVIA AMADEU?
F – I have been working directly with local communities since 2011. Today, my suppliers are small producers who I taught rubber production methods to. It is great to see continuation and progression of the production chain, also enabling the inclusion of women in income generation. 2016 was the biggest year for social impact to date, generating positive achievements. Since my return to Brazil in December 2015, I have worked with more than 120 small producers and artisans; regularly working with 3 communities in the rainforest. In the State of Acre, Brazil, my work engages a local cooperative aside a vast network of people supporting my work including beneficiaries. Another great achievement is the involvement of women in the production chain of wild rubber, who have made up about 65% of the artisans and producers I have worked with.
I am so lucky to have seen such positive impacts spark from my work. When I first began working with communities in the rainforest, children who observed the process are now young adults whose lives have developed through interaction with this rubber production. I have seen women gaining more confidence involved in the production chain showing great enthusiasm about the rubber handcrafts that I introduced to them and even teaching others.
One of the key people I have worked with and spend time with is artisan and rubber tapper José de Araújo, who has become a recognised artisan in rubber handcrafts. He and his family managed to leave a state of poverty to buy land in the rainforest to protect, because of the development of his handmade unique and beautiful shoes. His wife Delcilene Araújo is an example of women empowerment. Nowadays she takes care of the stock, logistics, team work and became also a skilled artisan.
I hope FLAVIA AMADEU proceeds to benefit countless more producers and artisans. I aim for our projects to stimulate empowerment of women and promote more social and economic opportunities, also integrating supply chains in the Amazon rainforest.
TSA – At the moment FLAVIA AMADEU is a new and small-scale company creating innovations like natural rubber from the Amazon. How do you expect it to scale up and be used by the industry in the future – do you think it could eventually be a mainstream commercially used material, and would you want it to be?
F – The aim is definitely to expand, that FLAVIA AMADEU becomes an important reference in sustainable design. In order to scale up, we have been working to multiply the social innovation of the rubber among more producers. I am always looking for project and investment opportunities, which can add social and environmental values to the production chain. Overall, I would like the production to grow in a profitable, but balanced and sustainable way.
TSA – The fashion and textiles industries are some of the worst offenders out there for negative environmental and social impact. What do you think are the most pressing environmental and social challenges that we are facing in the industry?
F – The most pressing issue in my opinion is the human cost disregarded by the fashion and textile industry, which, of course, directly and indirectly relates to the natural environment. In order to put all costs down, life is neglected at all levels. Producers are primarily affected, still working in the most damaging and exploitative conditions in the 21th century! The Bangladesh tragedy put that in our faces and there is plenty more issues we are not being exposed to, for example, lives affected by pesticides, pollution of rivers coming from the washing of textiles and so many more. The drastic impacts drops upon the entire production chain, including the natural environment and final consumers.
TSA – What do you think is the biggest obstacle to becoming a more sustainable and less harmful industry?
F – I believe the biggest challenge is to change mind-sets. This means transformations across the production chains, from company policies to consumers.
The shift towards ecological products and manufacturing methods has begun, people are beginning to become more knowledgeable about the impact their purchases have and are keen to learn the story behind the work, but there is still a long way to go.
TSA – What are your plans moving forward?
F – My future plans include the ability to increase the social innovation of rubber among multiple more communities in the rainforest and to be able to empower women and attract young adults in sustainable work with this material. Additionally, I aim to expand the production and distribute Organic Jewellery globally, simultaneously designing more collections and products. Currently, I am applying for funding and seeking investors who are keen in supporting my business, helping it expand.
TSA – How can industry professionals and consumers get involved and engage with the work you are doing?
F – Information about the company values, artisans and sales of my products are available at www.flaviaamadeu.com.
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The Sustainable Angle teamed up with our longstanding sponsor of the Future Fabrics Expo, Kassim Denim to talk about the future of denim. We have had the pleasure of showcasing the forward-thinking Pakistan based mill Kassim Denim for several years now, and are delighted to welcome them back once again as sponsors of the 6th Future Fabrics Expo 25-26th Jan’17 (Tickets available here: http://bit.ly/2dP00xN). Kassim Denim have worked with some of the world’s best known fashion brands to create top quality materials, and are constantly working on innovations to reduce the negative impact of the textiles industry.
We asked Sohail Ahamed, market developer at Kassim denim to tell us more about their work and how they see the future of denim in terms of sustainability. Read the full conversation below, and discover a range of Kassim Denim fabrics with a reduced social and environmental at www.futurefabricsvirtualexpo.com
TSA – Kassim Textiles have been supporters of the Future Fabrics Expo for many years, also generously sponsoring the Future Fabrics Virtual Expo, our online showcase of sustainable materials, since its inception. Can you tell us why you think it’s important for Kassim to work with organizations like The Sustainable Angle, and projects like the Future Fabrics Expo and Future Fabrics Virtual Expo?
K – Working with TSA and The Future Fabrics Expo (FFE) has always been our affirmation in the belief that the world needs a more sustainable and eco-friendly environment. Simply put, we define sustainability as to keep doing what we have been doing while leaving behind enough resources for the coming generations to keep doing it too.Being a part of FFE we have the chance of both showing the world what we do and to also learn what others are doing in their respective fields.
TSA – The Future Fabrics Expo is based in London, and you also exhibit at trade fairs elsewhere in Europe and Asia. Looking back at 2016, have you noticed a significant difference in these markets when it comes to knowledge of sustainability and demand for sustainable materials, and (how) does this influence Kassim’s development of more sustainable materials?
K – Over the past year’s brands, buyers, and the end consumer have become more conscious and aware of the declining environment and the impacts it is having on mother nature and the earth.
This gives Kassim the added impetus to drive our sustainable production further in line with our corporate statement “Kassim Denim has always strived to be eco-friendly producing sustainable denim fabrics, and our “Green Kassim” is based on these principles and includes a dedication to protecting the health and safety of our employees and others, and using resources more efficiently. Our sustainability vision focuses on three major areas: manufacturing excellence, product sustainability and corporate citizenship. KASSIM is committed to conducting all affairs lawfully and with integrity and to ensuring excellence in environmental, safety, and all other areas of compliance.
TSA – Kassim Textiles produces a vast amount of denim for the global market. Can you tell us about the most innovative types of raw materials you produce that have a reduced environmental impact, and are there any processes you are working with that you think could be good alternatives for the future?
K – For us at Kassim it’s important that we develop our processes to be as efficient as possible throughout the whole supply chain. For us sustainability is to always have future generations in mind, and reduce our environmental impact so that we leave enough resources behind for future generations to come. “Sustainable, environmentally responsible, green management” are the key factors to Kassim Denim’s endeavors to produce the best denim fabrics possible, whilst maintaining the true essentials of being environmentally friendly, to match up with the drive of consumers to buy sustainable products.
Each of these three perspectives are integral parts of our commitment for integration of an environmental and social lens into core operational and financial management – from material sourcing through product design, manufacturing, distribution, delivery and end-of-life management.
TSA – The textile industry is the second most polluting industry in the world. What do you think are the most pressing environmental and social challenges in the fashion and textile industry? What needs to be done so the textile industry increases the use of materials with a lower environmental impact?
K – It’s true that the Textile Industry is the second most polluting industry, and the most pressing challenges for the textile industry is how to lower the use of water, keep a check and balance on the carbon foot print, and most of all making products from bio-degradable materials and in turn producing products that can be easily recycled,
TSA – What are Kassim denim’s plans moving forward?
K – Moving forward Kassim denim and in line with our “Green Denim” concept, we are stressing on the use of more compliant chemicals, and including fibers that are proven sustainable.
Kassim Denim offers a broad selection of fabrics with an reduced environmental impact in fibre type ranging from organic cotton, linen, Tencel®, to recycled polyester etc. to discover more about Kassim Denim, visit The Future Fabrics Expo (25-26th Jan) 2017 or online at www.futurefabricsvirtualexpo.com
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At the Sustainable Angle we spend much of our time researching and sourcing innovative textiles and materials with a lower environmental footprint and reducing the fashion industry’s over-dependency on conventional cotton and polyester. These materials are showcased in the annual Future Fabrics Expo as well as in workshops and Pop ups throughout the year, and a curated selection on www.futurefabricsvirtualexpo.com. This year we are delighted to have DANI S.p.A included as both exhibiter and speaker at the seminars during the 6th Future Fabrics Expo on the 25 – 26th January 2017. For seminars and Exhibition register here.
For more than 10 years, Dani has chosen to be a sustainable company, recognising the social and environmental responsibility principles that guide its current and future business accomplishments, that are oriented towards development of the company and its employees, while safeguarding the future generations. Dani S.p.A is a leading leather manufacturer that has chosen to compensate circa 2,000 tonnes of CO2 released for the production of “Zero Impact” leather.
We had the pleasure of interviewing DANI S.p.A Marketing Manager Marta Fumei about their Zero Impact leather and what obstacles they think the fashion industry needs to overcome to become a more sustainable industry.
TSA – Can you provide a brief outline about what Zero Impact is and how it has evolved since its inception?
DANI – As a 66 year old family owned tannery, at Dani we felt it was important to develop what would have not simply be a “new product” but an icon of our corporate philosophy -that touches each strategic choice and innovation technology- integrated in the company’s DNA.
This is how Zero Impact Leather was born. We developed this project in three winning moves.
More Innovation: Innovations along the production process thanks to technological improvement in un-hairing, tanning, re-tanning and finishing phases, to substitute all heavy metals.
Less Emission: Thanks to our ability to measure CO2 emissions and the innovations introduced in the production phases, we were able to lower our CO2 emissions by 5%
Zero Impact: To reach the total compensation of CO2 produced, we are involved in a reforestation program in partnership with AzzeroCO2. Since we started we already planted 1,869 trees in Italy.
TSA What first inspired the owners to start developing Zero Impact? Was it a desire to improve sustainability in the fashion and leather industries or something else?
DANI Thanks to the technology available today, there are less concerns related to the sustainability of leather tanning. Innovations have been implemented to all phases of the process to limit the use of natural resources, to recover the waste and to have a better control of the entire production while safeguarding the working environment and respecting the laws that regulate our industry.
The desire to brush off our shoulders the image of a polluting and carless industry guided our development and choices, until sustainability became for us the priority: we conduct ongoing research to reduce the environmental impact of our production and at the same time we collaborate with the tanning district of Arzignano, including the purifying plant, chemical companies and all other partners that transform our waste into other products.
TSA Can you tell us about any positive environmental / social impacts you have seen or expect to see as a result of Zero Impact?
DANI The realisation of this project was also possible thanks to the involvement, participation, suggestions and experiments conducted with our partners.
With this project we would like to approach even more sustainable brands, building together a product that is responsible for consumers, the environment and the future generation. We would like to build awareness about the possibility of producing in a more sustainable way, and about the fact that we always put the research of innovative products as a starting point for everything we do.
To prove this, for two years Dani has been publishing its Sustainability Report: distributing it is our free choice, and represents our will of informing our stakeholders about the impact of our activities in a social and environmental context, explain our remuneration policy and commitments to employees, provide information on the relationship with customers and suppliers, and our involvement with the local community.
TSA Do you expect Zero Impact to be used by more large industry players in the future?
DANI Of course! We know for a fact that we are not the only one looking into this kind of innovation, but above all, we know that our customers are looking more and more for a partner rather than a supplier, someone that is safe and reliable, that can assure a certain level of quality, especially when it comes to what do we use to tan our leather.
TSA The fashion, leather and textiles industries are some of the worst offenders out there for negative environmental and social impact. What do you think are the most pressing environmental and social challenges that we are facing in the industry?
DANI Unfortunately the past actions and the past practices undertaken by the fashion industry have not always proved them right. Is it also true, that the world as it is today cannot keep up with the increasing demand of throw away fashion: our habit has changed so much that, for a lot of people, now shopping is just a primary leisure and they want everything at a low price. The fashion industry has a very complex supply chain and, for this reason, companies should start looking at each stage and character of this: not only to reduce the use of natural resources and better select the raw material needed, but especially behaving ethically and contributing positively to the society and to the environment, everywhere in the world. It is important to pay attention to all the sustainable dimensions in order to start making the difference. When we only consider one or another, we lose something along the way and our commitment does not build as much.
TSA What do you think is the biggest obstacle to becoming a more sustainable and less harmful industry?
DANI The biggest obstacle would be not to focus on all aspects of sustainability but only on one of these. In fact, there cannot be an economy without a society, and a society cannot survive in an environment that will not last for long. We should not forget that the environment is the most important element, where everything happens and on which everything depends.
TSA What are your plans moving forward?
DANI With the project Zero Impact we would like to start a contagious activity, not only directed to our B2B customers, but also to the final consumer. We would like to bring to their attention the care and the attention we pay every day in what we do and how we do it. We are looking at the future imaging new partnership with University and research Institute, to make sure to build together innovations. We are also looking at young generations, trying to leave them with a knowledge about higher care for the society and the environment, and trying to give them the possibilities to grow with us.
TSA How can industry professionals and consumers get involved and engage with the work you are doing?
We always love to promote our “open door” policy, and one of our main aims is to welcome anyone that has is curious, or is willing to learn more about leather. We would like to invite professionals and consumers into our plants in Arzignano to experience a day at the tannery. We would like professionals to try our products while sharing the same visions and values. We are here to give you all the explanation you might need and to share our passion and our knowledge.
To find out more about DANI S.pA and their Zero Impact leather (http://www.zeroimpactleather.com & http://www.gruppodani.com)
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Amanda Johnston of The Sustainable angle talks Supply chain, over consumption and researching sustainable textiles with Harpers Bazaar Argentina:
It was a great pleasure to be interviewed by Harpers Bazaar Argentina for their November issue, during my recent visit to Argentina to participate in INTERDISENO 2016, the University Network knowledge exchange program.
After a hectic day at INTI headquarters, meeting staff teams and delivering a lecture to an audience of SME’s, I met with Harpers magazine’s journalist and photographer in Buenos Aires’ cool Palermo district to share a drink, and to talk about sustainable fashion and textiles, and consumer culture.
We discussed the main challenges facing fashion and textiles, and that our industry is ranked the second most polluting in the world. The prevailing economic system that the fast fashion system in the West is perpetrating is counter intuitive; it is the nature of this model that it needs all the time to produce more clothes, and open new stores at an ever increasing pace interested. The consumer is led to believe that clothing should be cheap in relation to other goods, so today it is very difficult to understand true value and the ecological and human cost involved in its production,” The workers who are manufacture our clothes on the other side of the world often do not earn enough to live “
I explained the work of The Sustainable Angle, and our focus on spotlighting opportunities for change right the way along the supply chain, and showcasing and research into sustainable textiles from around the world. “The textile industry is an opportunity for significant change by itself, but the communication of the message has to be positive regarding the whole product cycle: We can not discharge responsibility for over consumption and fast disposal only on the consumer; all players must play a part in operating responsibly. “
Part 2
At The Sustainable Angle we spend much of our time researching how fashion’s environmental impact can be lowered through textile innovation, and novel ideas to transform the fashion system and design practice. Certifications and standards play a hugely important part in the monitoring and transparency of these innovations and textile practices. Today we are continuing our questions with Christopher Stopes the UK Representative for The Global Organic Textile Standard (GOTS). You will find hundreds of GOTS certified fabrics in the Future Fabrics Expo 25-26th January in London, as well as a preview of a selection of these fabrics in our Future Fabrics Virtual expo available 24hrs online here. If you missed Part 1 you can catch up here
TSA: In debates about more sustainable fibres, cotton is often considered as too ‘thirsty’ and therefore not a viable option for a future with low water tables. Would you say organic cotton is a viable option, though?
GOTS: Organic cotton uses less water, so it is an obvious choice if you want to be more sustainable. According to a report from MADE-BY for UK government, “Organic cotton production can reduce the toxicity, energy use and greenhouse gas emissions of growing cotton and has the potential to deliver added social benefits”. Buying organic cotton has been calculated by the Swiss organisation Helvetas to cut CO2 emissions by 18% when compared with buying conventional.
TSA: As the world’s leading standard for organic textile processing, what is GOTS’ biggest challenge moving forward?
GOTS: Making sure that the fashion industry cleans up its act through taking on board high standards, such as GOTS, that cover the whole supply chain and are independently certified. We want to make sure that the textile sector (fashion and apparel, work wear and personal care) provides a truly sustainable organic option, using organic approved processing and organically produced fibres. We are not only talking about organic cotton, but organic wool, linen and other organic fibres too.
TSA: Today the fashion industry is said to be the second most polluting industry in the world, next to the oil industry. What do you think are currently the most pressing environmental and social challenges in the fashion and textile industry?
GOTS: There is an urgent need to work to stop the appalling social conditions in the industry, one that depends too much on child labour, modern slavery, in unsafe buildings and bad working conditions. We see the consumption of cheap clothes on the backs of many people! And there are huge challenges from the highly polluting textile processing plants. GOTS places tight requirements on the permitted chemicals (GOTS exceeds the Greenpeace Detox requirements) and it is mandatory for GOTS certified textile wet-processing plants to have a working water treatment plant.
TSA: Where do you see the most potential for change in the fashion industry?
GOTS: Changing consumption patterns, caring for our clothes and making them from high quality organic fibres, in socially and ecologically sustainable value chains. That’s what GOTS is about! And it requires independent third party inspection and certification – so it overcomes one of the huge problems in the fashion industry – greenwash!
TSA: How do you think initiatives like the Future Fabrics Expo can help organisations such as yours?
GOTS: The Sustainable Angle and Future Fabrics Expo help spread the word and that means we can work better together and so help make a difference in the fashion industry!
TSA: How can industry professionals and consumers get involved and engage with the work GOTS do?
GOTS: Look at our GOTS simple show video to find out more about GOTS. Remember that there are important differences between organic and conventional cotton production and processing. Find out more about GOTS certification through the GOTS website.
We are delighted to introduce seminars at the 6th Future Fabrics Expo in London, 25-26 Jan’17 10am-5pm., a showcase of 1500+ materials with a lower environmental impact, accompanied by background information on sustainability in fashion.
Speakers from The Sustainable Apparel Coalition, The Responsible Wool Standard, Textile Exchange, GOTS and DANI S.p.A. Sustainable Leathers will present 30 minute seminars over two days.
Book tickets here
The Sustainable Wool Standard is an independent, voluntary standard. On farms, the certification ensures that sheep are treated with respect to their Five Freedoms and also ensures best practices in the management and protection of the land. Through the processing stages, certification ensures that wool from certified farms is properly identified and tracked. Find out more about The Sustainable Wool standard here
The Sustainable Apparel Coalition is the apparel, footwear and home textile industry’s foremost alliance for sustainable production. The Coalition’s main focus is on building the Higg Index, a standardized supply chain measurement tool for all industry participants to understand the environmental, social and labour impacts of making and selling their products and services. By measuring sustainability performance, the industry can address inefficiencies, resolve damaging practices, and achieve the environmental and social transparency that consumers are starting to demand. Find out more about The Sustainable Apparel Coalition here
The Global Organic Textile Standard (GOTS) is recognised as the world’s leading processing standard for textiles made from organic fibers. It defines high-level environmental criteria along the entire textiles supply chain and requires compliance with social criteria as well. Find out more about The Global Organic Textile Standard here
Textile Exchange is a global non-profit organization that works to make the textile industry more sustainable. We work with everyone involved in making your textiles, including everything from clothes to sheets to towels and more. Together, we’re trying to help the textile world make better decisions so that we’re not only reducing harm to the environment but also bringing about positive change. We identify and share best practices regarding farming, materials and processing so we can reduce the impact on the world’s water, soil, air and human population. Read more about Textile Exchange here
DANI S.p.A was founded as a small family run tannery in Italy. The company is located in Arzignano (Vicenza), which is the main tanning center in the world. Their leather Zero Impact is chrome free, heavy metal free and complies with the specifications ISO15987. DANI was the first it its field to obtain the “environmental footprint” ISO/TS 14067:2013, an environmental indicator that quantifies the greenhouse gas produced along the whole supply chain, from agriculture to the finished leather. DANI intends to become a point of reference in the tanning industry for the efficient use of natural resources and energy, the use of low-impact chemicals, encouraging suppliers and customers to improve environmental operational practices, starting up research and development projects, transparent communications with local communities and the daily commitment of each and every employee. Read more about DANI S.p.A.’s ‘zero impact leather’ here.
If you are unable to attend the expo, please get in touch to discuss tailored workshops for your company. You can also find a curated selection of fashion materials with a reduced environmental impact on www.futurefabricsvirtualexpo.com
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In October Amanda Johnston travelled to Amsterdam, to present and showcase a selection of fabrics from The Sustainable Angle’s collection at Modint, the Dutch trade association and consultancy for fashion, interior design, and textiles at their headquarters in Zeist.
Amanda presented to an audience of SME’s and led an interactive seminar for Modint members about the Sustainable Angle’s material resources, and how to implement more responsible sourcing in their supply chain.
There was particular interest in recycled textiles, hemp, banana fibre and Pinatex, along with regenerates in innovative blends. The yet to be launched Biopolyester, ‘Ecodear’ from Toray was also a big hit. The day included presentations from Centexbel, the Belgian textiles research centre, Lenzing fibres explained their closed loop production, and Annet Feenstra from H&M spoke about their sustainable initiatives.
Modint also facilitated networking for small and larger companies to share their experiences of using alternative materials in their collections. Modint are about to publish their own Sustainable Materials guide and Eco-tool in November 2016 to help their members calculate their company’s impacts.
A big thanks to Modint for hosting The Sustainable Angle.
Part 1
At The Sustainable Angle we spend much of our time researching how fashion’s environmental impact can be lowered through textile innovation, and novel ideas to transform the fashion system and design practice. Certifications and standards play a hugely important part in the monitoring and transparency of these innovations and textile practices. Today we are talking to Christopher Stopes the UK Representative for The Global Organic Textile Standard GOTS. You will find hundreds of GOTS certified fabrics in the Future Fabrics Expo 25-26th January in London, as well as a preview of a selection of these fabrics in our Future Fabrics Virtual expo available 24hrs online here.
TSA: Can you provide an outline of GOTS’ aims?
GOTS: The Global Organic Textile Standard (GOTS) aims to be the comprehensive ecological and social standard for the entire textile supply chain based on the use of certified organic fibres. It is the gold standard for sustainable organic textiles.
Organically produced fibre is required in GOTS. This means that on the organic farm no GMOs, no artificial fertilisers and no agro-chemicals are used. Instead certified organic farmers use crop rotation and alternative methods of crop production.
GOTS covers textile processing, manufacture, labelling and sale of clothes and other products through to the final consumer. Permitted chemicals allowed in textile processing meet stringent criteria for environmental and human health (exceeding Greenpeace Detox requirements).
There are clear ecological and social benefits from the strict criteria in the standard. Customers can check the certification ID on a GOTS certified product in the GOTS Public Database.
TSA: Can you tell us more about what you think the future looks like for the organic cotton market, in a world where fertile soil is becoming ever more limited and eventually required for increased food production?
GOTS: It’s really important that we look after our soils and that means fostering natural cycles. Organic farming produces cotton and other fibres in a way that helps protect the environment and enhance biodiversity. The demand for organic cotton is growing steadily as more and more people realise the social and environmental problems with GM and pesticide based cotton. Organic cotton farming depends on crop rotation including food crops, so small farmers benefit from better food security – something that can be really important for them.
TSA: With most cotton usually being grown in monocultures, can smaller organic cotton farms ever grow enough cotton to replace what is currently grown in intensive agriculture?
GOTS: The other way of thinking about that question is whether we can afford to go on as we are! We are consuming cotton too freely, for fast fashion – where we throw away our clothes without a second thought. There is a huge challenge ahead about rethinking our consumption – of food, and fashion, and many other things. Thinking that we can rely on conventional intensive monocultures is old thinking. We can produce enough if we produce with the principals of health, care, ecology and fairness – we just have to look after what we produce!
TSA: Can you describe your favourite encounter with an organic cotton farmer or other hands-on-experience while working for GOTS?
GOTS: One of the most inspiring things about organic cotton farming is the stories from small farmers for whom organic production has meant that they can free themselves from the dependency on dangerous pesticides and grow organic cotton and food crops in rotation so helping to feed their families. I love the three great stories from farmers in China, India and Benin in the Soil Association Report Organic Cotton Helps to Feed the World. They really show how organic cotton can make a difference.
Last week The Sustainable Angle’s Amanda Johnston was invited by GLE ONE London to hold an interactive sustainable materials and sourcing workshop. The workshop was hosted by UFKT (UK Fashion & Textile Association) at their Headquarters in Holborn. Aimed at London based designers and brands the free workshop was initiated to focus on sustainable materials and sourcing, exploring the textile value chain and market.
The workshop started by discussing the textile industry’s overall ecological footprint and social impact, touching upon areas such as the textile industry being the number two polluter of clean water in the world, in times when clean water is a scarcity. We also stressed the industry’s over dependency on conventional cotton and polyester, and how we will need to think in a different way to be able to meet the global demand for textile fibres in the future. The workshop aimed to provide essential information for ensuring a socially and environmentally responsible supply chain, and tips and guidance on how to start sourcing more sustainably. We highlighted some of the industry’s most urgent issues and obstacles, and invited the audience, consisting of London based SME’s, to share their own experience, and concerns about the future of sustainability in textiles.
The day provided the opportunity for young designers to get an overview of the current textiles landscape. Highlighting possibilities, strategies and tools for businesses to take the lead and change the way in which the textile industry operates. The workshop covered everything from certifications and tools through, evaluating and finding fabric suppliers to the latest textile innovations with a lower environmental impact. We rounded of the day by sharing some of our latest sustainable material innovations, those already available and some of which are currently in development in order to encourage future thinking when it comes to sustainable sourcing.
As with all of our events there were a large selection of sustainable materials on show to illustrate the increasing range of commercially available materials on market today, as well as numerous innovations highlighted in the presentation.
We are continuing to expand our collection of over 1,500 sustainable materials and you can discover a curated selection online and the full selection of fabrics with a lower environmental impact at the Future Fabrics Expo, London, 25-26th January 2017. REGISTER NOW!
You can find out more about GLE workshops Here
At the Sustainable Angle we spend much of our time researching and sourcing innovative textiles and materials with a lower environmental footprint and reducing the fashion industry’s over-dependency on conventional cotton and polyester. These materials are showcased in the annual Future Fabrics Expo as well as in workshops and Pop ups throughout the year, and a curated selection on www.futurefabricsvirtualexpo.com. This year we are delighted to have Orange Fiber’s innovations included in the 6th Future Fabrics Expo 25 – 26th January 2017.
In a time where fertile land is fast becoming a limited natural resource, innovative solutions are needed. The Italian Start-up Orange Fiber uses citrus waste, a by-product from the Italian juice industry to produce high quality textile fibres with a low environmental impact.
Sicily has a massive production of citrus juice, which every year also leaves around 700 tons of waste materials.
The two co-founders of Orange Fiber, Adriana Santanocito and Enrica Arena, saw the potential in this and developed a system where Orange Fiber converts orange peels, a by-product from the Sicilian juice industry, into high qualitative cellulose fibres. The Sustainable Angle asked Orange Fiber a few questions about their innovation and what they believe the future holds for the textile industry.
TSA: Can you provide a brief outline about what Orange Fiber is and how it has evolved since its inception?
OF: Orange Fiber is an Italian company that uses an innovative process to creates sustainable textiles for Fashion from citrus fruit by-products. Having created a supply chain network with partner companies we opened the first industrial plant in Sicily and produced different prototypes. The first textile production has been completed and some interesting top fashion brand proposals are being evaluated in view of entering the market by 2016.
TSA: What first inspired you to start to develop Orange Fiber?
OF: Orange Fiber’s idea is the result of a deep love for our homeland of Sicily, blended with the desire to innovate in a sustainable way; the Italian industry, known for its excellence in textile production.
The Orange Fiber supply chain from citrus by-product through spinning, weaving and finishing is our contribution towards sustainable fashion practice and economic, social and environmental development.
In 2011, Adriana Santanocito was studying Fashion Design and innovative materials at Afol Moda Institute of Milan, when she heard of the sustainable textiles trend, and decided to explore the subject in her thesis. By simply discussing this with citrus juice producers she discovered the problem behind the disposal of citrus waste and had the intuition to transform citrus juice by-products into a new product that would represent a brand new opportunity for Italian tradition in high quality fashion textiles. She shared the idea with Enrica Arena, and with creativity and will, they started Orange Fiber.
TSA: Can you tell us about any positive environmental / social impacts you have seen or expect to see as a result of Orange Fiber?
OF: Our innovative and patented process reduces the cost and the environmental impact of pollution related to the industrial waste of citrus juicing, by extracting a raw material apt for spinning. Our solution offers the opportunity to satisfy the increasing need of cellulose for textile, thus preserving natural resources. This process reuses waste products, saves land, water and environmental pollution.
TSA: At the moment Orange Fiber is a very new and small-scale innovation. How do you expect it to be used by the industry in the future?
OF: We will complete the process of research and development, optimise the cost of production and start replicating the plant in Italy and abroad. Italy produces just 4% of the worlds citrus juice, so the opportunities to replicate the process are endless, and will allow us to lower the product price, becoming competitive with materials such as polyester and cotton. TSA: The fashion and textiles industries are some of the worst offenders out there for negative environmental and social impact. What do you think are the most pressing environmental and social challenges that we are facing in the industry?
OF: The most pressing environmental and social challenges that we are facing in the industry have to do with natural resources, protection and conservation along with the adoption of ethical business models. Considering the human cost of manufacturing clothing is as crucial as profit. In particular, fashion and textiles industries have to work to:
TSA: What do you think is the biggest obstacle to becoming a more sustainable and less harmful industry?
OF: We believe that the biggest obstacle for the fashion industry is the fast fashion and high volume consumerist approach we have come to see. This supply chain reduces R&D and sustainability efforts in order to keep low price points and give consumers more choice.
TSA: What are your plans moving forward?
OF: Since we strongly believe that “the future is not a place we’re going to, but a place we create”, we will continue to research and develop products and new raw materials, working on industrial scale-up and improving our process according to circular economy principles. Our aim is to establish Orange Fiber as the first Italian brand to move into the sustainable textiles industry, through “green” production from renewable sources and contribute to creating a greener fashion industry.
TSA: How can industry professionals and consumers get involved and engage with the work you are doing?
OF: We are creating a B2B2C product addressing the need of fashion brands to use a high quality sustainable and innovative textile for their collections and the need of the consumer to have access to high quality sustainable clothing. Establishing Orange Fiber as an Ingredient Brand, we aim to get involved and engage with industry professionals and consumers working on the added value of the fiber origin and its environmental and social sustainability.
At The Sustainable Angle we spend much of our time researching and sourcing both innovative and sustainable materials to showcase in the annual Future Fabrics Expo. We show a wide range of alternatives with a lower environmental and social impact to cotton, polyester and conventional leather. These materials are also shown in other events and workshops throughout the year, and on www.futurefabricsvirtualexpo.com.
Atlantic Leather is an Icelandic tannery leading in manufacturing exotic leather from fish-skin which are waste products from the food industry. No fish used are endangered species. The fish-leather is produced from four different species of fish; Salmon, perch, wolffish and cod – each with its own unique characteristics – in a diverse range of colours, textures and finishes, all have been tested by the European Chemical Agency. Atlantic Leather is stationed in Sauðárkrókur, a small but vibrant community of roughly 4000 inhabitants, located in the heart of Skagafjörður, Iceland. The development of the fish leather has been processed since 1994, but the idea itself is rooted in tradition.
We have been lucky enough to interview Atlantic leather’s Manager Sigurlaug Vordís Eysteinsdóttir, to find out more about Atlantic Leather, and how fashion businesses and consumers cannot only use this material but visit where it is made.
TSA: Firstly, can you tell us what sustainability means to Atlantic Leather?
Atlantic Leather: Sustainability means the power of nature to us at Atlantic Leather. Respect nature and it’s power.
TSA: Can you provide a brief outline about the products Atlantic Leather creates, and what makes them more sustainable than other leathers?
Atlantic Leather: We produce Salmon, Perch, Cod and Wolffish leather from the by-product from the food industry. We also produce washable Salmon and Salmon tanned from the bark of the Mimosa tree. We turn waste products from the food industry into exotic luxury leather by using the power of nature. In Iceland we are fortunate to have plenty of hot water from geothermal sources, and our electricity comes from a hydroelectric power station. So we rely on the power of nature; exotic and eco-friendly.
TSA: What was the inspiration behind using fish skins to create leather for the fashion industry?
Atlantic Leather: Icelanders are known for reusing everything that others think is trash and we still have our ancestor’s spirit of finding the useful in everything. Iceland is a big fishing industry nation, our ancestors used the fish skins for their shoes, so the inspiration was, find a use for 100% of each fish Icelanders catch and Icelanders are on our way to completing that task, Atlantic Leather is a big part of that project.
TSA: Can you tell us about any positive environmental / social impacts you have seen or expect to see as a result of Atlantic Leather?
Atlantic Leather: Firstly, we don’t have any leather from endangered species, many designers have gone from snake skin to our Salmon skin for example. Atlantic Leather is the only tannery in Iceland and is based in the north of Iceland in a society with a population of 4000. Atlantic Leather was voted the best Tannery of the year in the European section that is a big recognition in our small country. Our leather is inspiring for people, we have so many colours and varieties of finish.
TSA: The fashion and textiles industries are some of the worst offenders out there for negative environmental and social impact. What do you think are the most pressing environmental and social challenges that we are facing in the industry?
Atlantic Leather: Money is the most challenging thing for tanneries. It costs a lot to be sustainable and because we are, then it makes our products expensive in the end. It is also important to stop playing hide and seek and start to open the tanneries up to customers so they can see it with their own eyes and be informed about sustainability. To be truly environmental you have to not be afraid to inform how you carry out the task, and when asked ethical questions, not being afraid of the answer.
TSA: What do you think is the biggest obstacle to becoming a more sustainable and less harmful industry?
Atlantic Leather: Again Money, For Atlantic Leather being stated in Iceland is our biggest obstacle but is also our biggest advantage
TSA: What are your plans moving forward?
Atlantic Leather: Just keeping up our 20-year process in our tanning product, keeping up our developments, and marketing our products more.
TSA: How can industry professionals and consumers get involved and engage with the work you are doing?
Atlantic Leather: Everybody is welcome to visit our tannery, they are able to order sample pack from us, we can ship all over the world, We are on social media, and visit our stand at The Future Fabric Expo☺
Get wise, buy better, make a difference – Last week The Sustainable Angle joined an event held by SUSS as part of #SustainableSeptember, to raise awareness on how you as an everyday consumer could be part of creating a more ethical fashion industry. Designer Abigail Grainger and journalist Emma Grace Baily, the brains behind SUSS, created the start-up to be able to proactively, through events and media engagement, create awareness of sustainability and environmental issues within the fashion and beauty industries. At the cutting edge of popular culture, these industries have a responsibility to educate and inform the general public.
SUSS invited 10 speakers from across all areas of the sustainable fashion industry to participate in two events to share their knowledge and expertise on the current status of the fashion industry, and from their perspective, what we need to know and do in order to make it more ethical. On September 22nd the second #SustainableSeptember event was held and The Sustainable Angle’s materials curator and education consultant Amanda Johnston was invited to talk during the event. Amanda emphasised why we need to reconsider the materials we choose to design with and wear and what some of the best emerging alternatives to conventional cotton and polyester are.
Also invited to talk at SUSS’s events were Diana Auria, founder of Auria Swimwear, the dynamic and creative brand whose ethical values have put the brand at the forefront of sustainable fashion. Amisha Ghadiali, founder of the Think Act Vote project and author of the brilliant book The Future is Beautiful, and Fashion Historian and Associate Lecturer at the London College of Arts, Amber Butchart.
Sustainable September is a movement designed to educate and empower everyday consumers, providing the knowledge and tools to inform better purchasing decisions for a healthier planet. As a designer or other professional working within the fashion industry, you often are well-aware about the environmental and social impact the industry has and what concerted action is needed, meanwhile as a consumer it is not always as clear what that role should be. By being well-informed and equipped with certain skills, we as consumers could act proactively and demand ethical fashion.
#SustainableSeptember is a month to raise awareness with the consumer market, led by SUSS. Check out hashtags from the event #isusseditout and #sustainableseptember and join @isusseditout on Instagram to get more information about future events.
Climate change, caused in a large part by the actions of industries and consumers across the world, is destroying the subsistence of rural tribes in far-ranging areas such as Meghalaya, in the north-east corner of India.
Decreasing precipitation and raising temperatures are making it impossible to continue agricultural activities as usual, and so to prevent further migration into India’s overcrowded cities it is essential to create new opportunities for these communities to earn a sustainable living.
An important opportunity is silk-rearing, which has been practiced by women in the area for centuries. An increase in silk-rearing along with a growing market for natural silk in Europe can help current and future generations of women to earn a living.
Image courtesy of Seidentraum.
This goal can be reached with the help of training, the introduction of efficient working practices and new handcraft technology, building-up a community of producers and continuous consulting to ensure successful development. The objective is the empowerment to manufacture consistently high-quality products in larger quantities, that meet the needs of the European market.
Seidentraum, a sustainable silk supplier that has been showcased in the Future Fabrics Expo since its inception in 2011, is seeking support to help make this happen.
Meghalaya is a wonderful but poor area in the north-east corner of India, at the foot of the Himalayas, with approximately 12.5% of inhabitants living below the poverty line. Traditionally, the people of Meghalaya have practiced organic rice farming and fish breeding, as well as harvesting fruit and vegetables, pursuing farming and handcrafts in accordance with nature.
Image courtesy of Seidentraum.
The promotion of traditional peace silk manufacturing offers new and sustainable subsistence opportunity. Meghalaya is optimally suited to the increase of eri silk rearing, where no silk worm is killed for silk fibre production, but instead only empty cocoons are utilized for making yarn.
To be successful, it’s necessary to improve the quality of the silk yarn and fabrics, by providing training for farmers, spinners, and weavers. By increasing demand for eri silk, the handcrafters will be able to work regularly, thereby continually improving skills and product quality, ensuring traditional handcrafts and techniques are not forgotten.
Seidentraum are working on a 2.5 year project in collaboration with the German Association for International Collaboration and the Government of Meghalaya, to support product development, offer consulting in quality and design, and help build the market. Developments include ensuring workers health is better protected, by replacing floor looms with Flying-8 looms to remove back stress. This new equipment is cheap and easy to build, but can have an immeasurable impact on the community.
Traditional floor loom. Image courtesy of Seidentraum.
Seidentraum are seeking support for this initiative, to enable the provision of spinning wheels, materials to make Flying-8 looms, training, and participation at trade fairs. If you would like to find out more or support the project, please contact email@seidentraum.eu.
You can find a range of Seidentraum organic and peace silk fabrics on our online sourcing tool www.futurefabricsvirtualexpo.com, along with further information about how they are working to create a more sustainable silk industry.
At The Sustainable Angle we spend much of our time researching and sourcing both innovative and humble sustainable materials, in the interests of reducing the fashion industry’s over-dependency on cotton and polyester. These materials are showcased at the Future Fabrics Expo as well as other events and workshops throughout the year, and on www.futurefabricsvirtualexpo.com.
Few of our discoveries have been as exciting as Piñatex by Ananas Anam, a non-woven material made from the fibre of pineapple leaves, ideal as a leather alternative for accessories including bags and footwear. We’ve had the pleasure of showcasing Piñatex on numerous occasions already since its launch in 2015, including at the 5th Future Fabrics Expo, INSPIRE ISPO Munich, and at our recent sustainable materials workshop hosted in conjunction with UKTI and UKFT.
We decided to interview Piñatex’s creator, Carmen Hijosa, to find out more about Piñatex, and how fashion businesses and consumers can get their hands on this material.
TSA: Can you provide a brief outline about what Piñatex is and how it has evolved since its inception?
Ananas Anam: Piñatex is a natural and non-woven textile made from pineapple leaf fibres, which is the by-product of the pineapple harvest and as such Piñatex is made from an agricultural waste.
After significant research and development through a PhD at the Royal College of Art in London by Carmen Hijosa, Piñatex was launched in 2015. Today, Piñatex is developed through the company Ananas Anam, launched in 2014 by Carmen Hijosa. The company is part of the InnovationRCA department of the Royal College of Art.
Piñatex is sold only business to business, different products such as shoes, bags, accessories, clothes and furnishing products have been made from Piñatex.
TSA: It’s an amazing material, what first inspired you to start develop it? Was it a desire to improve sustainability in the fashion / textiles industries or something else?
Ananas Anam: As a designer, my objective was to create a product that carried social and ecological responsibility throughout its Life Cycle, and through it, do something about how to sustain and indeed to heal planet earth through our actions, at the same time than helping the pineapple farming communities in the Philippines, where the pineapple fibres come from today.
Thanks to my research and the ethical views behind Piñatex, a new and sustainable material was created. Piñatex represents a sustainable solution in the face of today’s social and sustainable dilemmas.
Puma Desert Storm
TSA: Can you tell us about any positive environmental / social impacts you have seen or expect to see as a result of Piñatex?
Ananas Anam: Piñatex does not need any land, nor does it use any water, fertilizers or pesticides, as it is a waste from the pineapple harvest. This is quite unique in the textile world, especially when we consider that pineapple is the second most popular fruit in the world, and without having to plant any extra, we have an abundant source of raw material to manufacture Piñatex.
Following the Cradle to Cradle philosophy, Piñatex represents much more than a new material, it also involves a societal and civilizational change. Ananas Anam offers the opportunity to empower pineapple communities throughout the world by making them and to make them more self-reliant and sustainable, as the harvesting of the fibres gives them an added income, with extra potential to use the bio-mass left from the extraction of the fibres and convert it into organic fertilizer or bio-fuel.
TSA: At the moment Piñatex is a very new and small-scale innovation which has already generated interest from international brands. How do you expect it to scale up and be used by the industry in the future – do you think it could eventually be a mainstream commercially used material, and would you want it to be?
Ananas Anam: The supply chain of Piñatex is being developed with the aim to scale up and become a fully functioning industry. This is the way that everyone in the supply chain will benefit to ensure that Piñatex can become a democratic product, available not just to a few, but to everyone that cares for social and ecological issues. It is my intention to make Piñatex become a mainstream material indeed!
TSA: The fashion and textiles industries are some of the worst offenders out there for negative environmental and social impact. What do you think are the most pressing environmental and social challenges that we are facing in the industry?
Ananas Anam: Textiles need to minimize their negative impact in the environment. I think the most important challenge is about water, as the production of textiles requires an important quantity of water. Regarding the social challenges, there are still unfair working conditions behind the fashion brands, especially in the countries where the cheapest labour is.
Vegan shoes by NAE
TSA: What do you think is the biggest obstacle to becoming a more sustainable and less harmful industry?
Ananas Anam: My research led me to the conclusion that the success of synthetics like acrylic, nylon, polyester and polypropylene is due mainly to cost.
Within a fast-evolving fashion industry which is more and more driven by the success of fast fashion brands, the production keeps accelerating and puts priority on quantity rather than quality. However, trend analysis tends to show a change in customers’ mindset. Indeed, people pay more and more attention to who, how, where and when the clothes we wear are made.
TSA: Can you tell us about your plans moving forward?
Ananas Anam: Our objective for 2016 is to consolidate our company and strengthen our team. Once our production is fully consolidated, we intend to reach to a wider customer base, while at the same time continuing the on going Piñatex R&D, to include more textures, surface finishes, and colours to our present range.
TSA: Finally, how can industry professionals and consumers get involved and engage with the work you are doing?
Ananas Anam: Professionals can engage with Ananas Anam by creating products made of Piñatex. Consumers can get involved by following the evolution of Ananas Anam on the social media. Finally, everyone can share our message on sustainability and our social values.
written by Charlotte Turner
We have had the pleasure of showcasing the forward-thinking Pakistan based mill Kassim Denim for several years now, and are delighted to welcome them back once again as sponsors of the 5th Future Fabrics Expo, taking place on the 29th-30th September 2015 at London Olympia Exhibition Centre, as part of Fashion SVP.
Kassim Denim have worked with some of the world’s best known fashion brands to create top quality materials, and are constantly working on innovations to reduce the negative impact of the textiles industry, and in particular denim production, which has been known to have large-scale impact on water contamination and supply.
We wanted to let Kassim share their thoughts on sustainability in the textiles industry, what they are doing to help improve it, and why it’s so important to them.
Read the full conversation below, and discover a range of Kassim Denim sustainable fabrics at www.futurefabricsvirtualexpo.com.
TSA: Kassim Textiles have been supporters of the Future Fabrics Expo for many years, also generously sponsoring the Future Fabrics Virtual Expo, our online showcase of sustainable materials, since its inception. Can you tell us why you think it’s important for Kassim to work with organizations like ours, and projects like the Future Fabrics Expo and Future Fabrics Virtual Expo?
Kassim: Organizations like The Sustainable Angle with initiatives such as the Future Fabrics Expo are truly the organizations needed to help people move towards a greener world, and Kassim sincerely believes in making a green and pollution free world for generations to come.
TSA: The Future Fabrics Expo is based in London, and you also exhibit at trade fairs elsewhere in Europe and Asia. Have you noticed a significant difference in these markets when it comes to knowledge of sustainability and demand for sustainable materials, and (how) does this influence Kassim’s development of more sustainable materials?
Kassim: Generally most people are becoming more and more aware of sustainability, regardless of which region they are in. This helps us to maintain our research on the matter and seek developments to augment the supply of these buyers’ needs for sustainable denim fabrics.
TSA: Kassim Denim produces a huge amount of denim for the global market. Can you tell us about the types of materials you produce that have a reduced environmental impact, and are there any sustainable fibres of processes you are working with that you think could be good alternatives to standard cotton denim?
Kassim: “Sustainable, environmentally responsible, green management” are the key factors to Kassim Denim’s endeavors to produce the best denim fabrics possible, whilst maintaining the true essentials of being environmentally friendly, to match up with the drive of consumers to buy sustainable products.
Each of these three perspectives are integral parts of our commitment for integration of an environmental and social lens into core operational and financial management — from material sourcing through product design, manufacturing, distribution, delivery and end-of-life management.
And on this we seek out the best possible alternatives, for example the use of recycled PET yarns or Tencel® to achieve a similar cotton hand feel.
TSA: How do you think we can increase the use of sustainable materials in the fashion industry?
Kassim: To do this we need to create sustainable materials that are both high quality and fashionable. So these will be made using sustainable fibers/yarns, eco-friendly processes, and less harmful chemicals, but will really appeal to customers through looking good and performing well.
TSA: Last year, Kassim Denim were sponsors of a student project on the MA Fashion and the Environment course at the London College of Fashion. Why do you feel it’s important for you and other textiles mills to engage with students, and do you think we could create more positive change by getting fashion students involved in the textiles industry earlier?
Kassim: Upcoming and young designers are those who will soon bring the world the true essence of a sustainable fashionable culture. So we believe we all need to support these rising designers in their efforts, as they will shape the industry of the future.
TSA: You have said before that textiles manufacturers need to cater to the demands of consumers – is there anything you think we should be doing to help increase consumers’ demand for more sustainable materials?
Kassim: The best recourse in this matter is that organizations like yours keep communicating about these new innovations, and launch awareness campaigns to help educate the end user about the facts and pros of sustainability.
Kassim Denim fabrics can be seen at the 5th Future Fabrics Expo on 29th – 30th September, London, and all year round on www.futurefabricsvirtualexpo.com.
They can also be visited twice a year at several global trade fairs: Texworld, Munich Fabric Start, Premier Vision China, Premier Vision Istanbul, and Bangladesh Show (Dhaka).
Kassim Denim are generous sponsors of the Future Fabrics Virtual Expo, and the Future Fabrics Expo.
Along with researching and showcasing materials and innovations with a reduced environmental impact, we have long been interested in steps being taken in academic and industrial research, which are encouraging the fashion and textiles industries to move towards more sustainable, progressive, and thoughtful practices. This has led us to showcase a range of PhD research and funded projects at our annual Future Fabrics Expos, as well as emerging project platforms and tools.
One project that stands out for its interactive and technical nature is PhD research by Royal College of Art student Bruna Petreca. Bruna has been exploring the nature of tactile fabric selection, participating in the past two Future Fabrics Expos to enable visitors to interact with the research. The research looks at ways we can combine traditional textiles sourcing with technology, which has the benefit of ‘physically’ interacting with materials with differing levels of sustainability, sourced from around the world, in the same ‘tactile’ digital space. This could have fantastic implications for resources like the Future Fabrics Virtual Expo, our online sustainable textiles sourcing resource. Bruna shares more on the project here.
Written by Bruna Petreca:
Feeling textiles: investigations towards more sensible and sensitive selection
Sourcing textiles is both an inspiring and a crucial task in the design process and we as designers need to be imaginative as well as fulfil technical and socio-environmental requirements. The Future Fabrics Expo (FFE) provides invaluable support to the fashion industry, which is highlighted by their unique work in selecting and curating sustainable textiles, and by establishing a platform that facilitates dialogue between researchers and the textiles industry. I have been fortunate to be able to immerse myself in such an environment for the past two years, by conducting live studies within the Expo to investigate the needs and opportunities for supporting sourcing activities from a sensory experience perspective – for designers, suppliers, and hopefully for the FFE.
While preparing this post I have been participating in puzzling debates. On the one hand, visionary trend consultant Li Edelkoort asserts that “fashion designers [are] being trained who are not familiar with fabric, who do not know how textiles work or how fibers react.” (Anti-Fashion Manifesto – Paris, February 2015.)[1] On the other hand, all the moving initiatives around Fashion Revolution Day are intriguing. As I stay with this thought about fashion designers’ knowledge regarding textiles, questions remain about how we are currently addressing this issue, and how we can address it in a future that demands creators who understand the impacts of their materials and production choices. Through this post, I wish to contribute to this discussion by sharing my story of working with FFE in supporting fashion designers in sourcing textiles.
I have been investigating people’s sensory experiences with textiles since 2009 when I began collaborating with the project Digital Sensoria. One of the goals of this feasibility study was to create digital tools that enable people to understand the multisensory properties of textiles through rich-media interfaces (more information at [2] and [3]). Supporting people in communicating their sensory perceptions is challenging, particularly for designers, as their expert perceptions require specialist tools[1]. This led me to focus on designers’ sourcing activities, and, considering technological developments, this issue becomes even more critical; besides being exposed to not always inspiring training in textiles, as suggested in the quote above, designers are increasingly working with digital tools, and occasionally risk losing material references in digital interactions for sourcing and designing.
Recently, I have been experimenting with tools to address some of these emerging issues. The collaboration with FFE arose from our shared interest in quality, performance, sustainability, and experience in textiles sourcing. The first published outcome from this encounter is a study conducted as part of FFE13 that investigated designers’ needs in textile sourcing. “The Future Of Textiles Sourcing: Exploring The Potential For Digital Tools” was presented at the 9th International Conference on Design and Emotion 2014: The Colors of Care. October 2014, Bogotá – Colombia. (pp. 366-377).
We also explored if sourcing activities could be somehow enhanced through the support of digital tools.
“(…) we considered that the visiting experts would be open to the idea of digital tools that could offer new more sustainable alternatives to the current market models for sourcing textiles. We wanted to understand experts’ perceptions of their current practice and how open they are to change to more sustainable conduct, provided that technology offers alternatives to gather the information they need about materials.” (Petreca et al. 2014)
Future Fabrics Expo 2013
The study reveals designers’ use of sensory information and experience in support of sourcing activities, besides highlighting requirements for designing future tools, which should provide a better experience while informing designers about materials and their behaviour and impacts. These also point to the need to enhance current technology if willing to communicate the sensory properties of textiles remotely, which should be desirable once the study shows that feeling samples is crucial. Hence, only if technology is further developed will the industry be able to experiment with changes on sampling processes towards reducing waste. As this was a small study, ultimately we were not able to verify if further support to sourcing activities digitally might reduce traveling to fairs, as designers value the social dynamics of textile fairs.
Further discussions with the research community when this paper was presented at the Design and Emotion conference showed interest in seeing a better use of sensory understanding within the digital context, for example, to enable a better communication globally in support of the dissemination of knowledge about traditional textiles, which are difficult to transmit through the tools currently available. Our learning from engaging with the FFE reveals diverse opportunities: through our design practice, in creating interactive videos using sustainable fabrics provided by the FFE, we learned that one can experience standard and sustainable materials comparatively using interactive videos, which highlighted that when representing the characteristics of the materials our concerns are fundamentally the same.
Reflecting on designer practice and training from this textile knowledge-sharing perspective reveals several issues and opportunities for change. As a researcher, I will keep working towards new understandings about our sensory experiences with textiles to hopefully support training and sourcing activities. From the trade fairs perspective, Future Fabrics Expo is a good example of how pushing the boundaries persistently can have great impact, besides nourishing and inspiring the industry. From a stakeholders’ perspective – as a designer, a trend-forecaster, a journalist, a tutor, a buyer, a manager, etc., how do you participate in this conversation? And what should our next question be? Let’s talk about it, but most certainly let’s keep doing it.
[1] This was proposed earlier by Charles Goodwin (1994) in relation to discursive practices within specialist communities. He shows how certain groups of practice develop tools and are expected to “see and categorize the world in the ways that are relevant to the work, tools, and artifacts that constitute their profession”. In: Goodwin, Charles (1994). "Professional Vision." American Anthropologist 96(3): 606-633.
written by Charlotte Turner
We recently had the pleasure of welcoming Leatherteq to the London College of Fashion, to debut their innovative Litehide technology for the first time in the UK. The Sustainable Angle’s director Amanda Johnston hosted the evening lecture, led by Desmond Ko of Leatherteq with guest speaker Morgaine McGee, Vice President Product Development for Signal Brands, one of the world’s largest global distributors for leather accessories.
The lecture was designed to engage both students, and those already working in industry, with what’s involved in earlier often forgotten stages of the leather supply chain, and to find out ways we can reduce the impacts caused by existing leather preservation processes. Litehide offers a solution, as an innovative patented system designed to address the regulatory and environmental challenges now faced by the global leather industry, through reducing the impact, and increasing the performance of hide preservation.
We spoke to Desmond Ko, Leatherteq Limited’s Director, to find out more about the inspiration behind Litehide, and the impact it is set to have on the leather industry.
TSA: Can you tell us what was the motivation to develop Litehide?
DK: Salt is currently the main method of preserving hides. About 20lbs of salt is typically used per hide. The used salt is contaminated with biological waste material. Salt, when introduced in high quantities is detrimental to both subterranean and ground fresh water supplies. This is a problem associated with the leather industry that has not been truly addressed. Litehide is an alternative method of preservation that completely eliminates the need for salt and therefore the salt pollution issue associated with it.
TSA: We think it’s important to be clear about the language we use, so is there a way you define ‘sustainability’ in relation to your work?
DK: I think more in terms of sustainable development rather than sustainability.
Borrowing a definition from the International Institute for Sustainable Development, “Sustainable development is development that meets the needs of the present without compromising the ability of future generations to meet their own needs. It contains within it two key concepts:
- The concept of needs, in particular the essential needs of the world’s poor, to which overriding priority should be given; and
- The idea of limitationsimposed by the state of technology and social organization on the environment’s ability to meet present and future needs.”
Litehide addresses both concepts as:
- The majority of hides are currently preserved using substantial amounts of salt (as mentioned, 20lbs per hide). The majority of these salted hides end up being in developing countries for tanning. This results in significant salt pollution for these countries, and this is on top of the tanning chemicals used.
- Before Litehide, there has not been another cost effective and efficient manner for hide preservation. As Litehide is a salt free dehydrated hide ready for the art of tanning, this replacement technology is sustainable, saves money and provides a better form of the same raw material.
TSA: With this in mind, can you tell us a bit about your goals for Litehide?
DK: We have a simple goal, that is, to replace salted hides with Litehide on a global scale. To achieve that, we start with meatpackers (whom harvest the hides and traditionally salt them). Now we also share this idea with brands that collectively have the commercial authority to demand greener hides for their leather.
TSA: From the outside it looks like Litehide wasn’t a straightforward innovation to develop – how has it has evolved since its inception?
DK: The vision and the strategy of the business has largely remained the same. That is to license the technology. I think the evolution is for the people that work within the company. Most of us have business or finance backgrounds. It has been a challenge for us to learn the leather business. That goes for the whole supply chain from meat packers to fashion brands. The learning curve has been steep but we have had fantastic support all along….
Luckily, Litehide, the product, has not needed to evolve from its original concept. We and our partners continue to find benefits and advantages as a better form of the same raw material.
Left to Right: Salted Hide, Wet Blue, LiteHide™ , Crust (unfinished Leather)
TSA: Can you tell us about any positive impact you have seen as a result of Litehide technology?
DK: We know we are impacting positively upon the global environment. Particularly rewarding is how well received Litehide is from meatpackers, tanners through to brands (these include automotive, upholstery, shoes, clothing and handbags companies). Our partners appreciate the sustainability credentials, supply chain and cost savings….
TSA: Litehide is a very specific solution for an early stage of the leather supply chain. What do you think are the most pressing environmental and social challenges in the leather industry?
DK: Perhaps correctly, the world has largely focused on the tanners being the main polluting party. Most tanners are attempting to adopt the 3Rs (Reuse, Reduce, Recycle). Hence, they are able to “do something” with the tanning chemicals. However, typically 60% of the total dissolved solids of a tanner’s effluent stream come from the salt used in preservation, which they do not have much control over. Hence a technology like Litehide will help both at source (the meatpackers), at the tanner and resulting in greener leathers for the brands.
TSA: Do you think there are any aspects the industry needs to improve on overall?
Not so much things for the industry to improve upon but matters for the industry to consider. I think it is unusual for someone to have access across the entire leather supply chain. We have been privileged. We see a few recurring themes….
- Hide prices continue to rise due to demand exceeding supply. Hide prices have risen 60% over the last four years. Hence this has a direct affect on finished leather prices.
- Brands are trying to be sustainable but are still very cost sensitive whilst margins for tanners are very thin. We see a wave of sustainable capsule lines for leading brands. We see more tanners going for green audits/certification. We also forecast consolidation for tanners where the big and the niche will survive.
- Consumers are used to purchasing flawless leather articles and I (as a consumer) can identify with that. However, each animal is different and its hide/skin is usually not perfect. It would be great to see consumers celebrate the imperfections of each individual animal in leather articles.
TSA: Industry is slow to change the way things are done and the impact we are having. What do you think can be done to become a more sustainable and less harmful industry?
DK: Thinking about leather, two quick fixes spring to mind. Addressing chemicals used in preservation and tanning goes a long way. Brands and consumers understanding the beauty of individual animals (with their natural flaws and all) and hence using more of the hide rather than discarding the flaws….
TSA: Can you tell us about your plans moving forward?
DK: We are a new growing business. One thing we have not been doing is marketing. The lecture at London College of Fashion in March was our first “public” Litehide event. Now that we have signed up clients that will have product in the market in 2015, we are preparing to be more public about Litehide in the second half of this year.
TSA: And finally, how can industry professionals and consumers get involved and engage with the work you are doing?
DK: The reality is that consumers buy finished articles and the brands source finished leather. It would be ideal if both parties can consider the leather’s origins, which in this case is the often imperfect hide and how much of a miracle tanners perform in turning these into seamless articles.
The easiest way to get involved is to contact us. We are reachable via our website www.litehide.com
We are delighted to announce a new official partnership between ourselves, The Sustainable Angle, and Avery Dennison Retail Branding and Information Solutions (RBIS), a global leader in apparel branding, labeling, packaging, embellishments, and RFID solutions. This partnership is intended to provide leading apparel brands with innovative sustainable solutions, and will combine the unique capabilities and expertise of each company to drive the future use of new sustainable materials in apparel branding.
We will be researching and curating innovative fabrics with a reduced environmental footprint, which will be showcased in RBIS’ Customer Design & Innovation Centers (CDIC) in Los Angeles, USA and Sprockhovel Germany, in a similar format to our annual Future Fabrics Expo.
Future Fabrics Expo 2014
Static exhibitions in the CDIC will initially feature alternatives to standard leather and performance fabrics, together with accompanying information regarding their sustainability and innovation credentials. Through this collaboration, The Sustainable Angle and RBIS will provide leading brands and retailers with valuable insight into future fabrics and sustainable branding alternatives.
“With sustainability deeply rooted in the fabric of our culture, we couldn’t be more excited to collaborate with The Sustainable Angle to further our vision to provide intelligent, creative, and sustainable solutions,” said Helen Sahi, Director, Sustainability, Avery Dennison. “By giving our customers access to a unique range of sustainable materials, we’re helping to elevate their brands and reduce their environmental footprint.”
“The Sustainable Angle is delighted to announce the partnership with Avery Dennison RBIS, a company that continuously aims to improve the sustainability of their products and processes.” said Nina Marenzi, Director of The Sustainable Angle. “We are excited to contribute innovative textiles with a lower environmental impact to put together an inspiring, thought-provoking and informative display.”
In addition, Avery Dennison RBIS will utilize their design expertise, extensive sustainable materials portfolio and lean manufacturing footprint to create and produce the merchandising and communication mechanism for all of the fabrics in our portfolio. Both the compressed Kraft and Post Consumer Waste (PCW) mix ‘Hanger’ and paperboard ‘Header’ card have been designed to optimise manufacturing efficiency and reduce waste. The ‘Header’ card is printed digitally, using conscious and informative branding to complement our products and further reinforce our sustainable partnership.
About The Sustainable Angle
The Sustainable Angle is an award winning not for profit organization which initiates and supports projects which contribute to minimizing the environmental impact of industry and society. Their biggest project to date, the F uture Fabrics Expo, focuses on the fashion industry and how its environmental impact can be lowered through innovation in the textile industry, and novel ideas to transform the fashion system and design practice. The Future Fabrics Expo has taken place every year since 2011 showcasing hundreds of different types of fabrics and materials for fashion with a reduced environmental impact, which are of highest quality and innovation. These materials are globally sourced from more than 50 mills around the world. Learn more at www.thesustainableangle.org.
About Avery Dennison RBIS
Avery Dennison RBIS, a global leader in apparel and footwear industry solutions, is a $1.6 billion division of Avery Dennison (NYSE: AVY). Avery Dennison RBIS provides intelligent creative and sustainable solutions that elevate brands and accelerate performance throughout the global retail supply chain. We elevate brands through graphic tickets, tags and labels, embellishments and packaging solutions that enhance consumer appeal. We accelerate performance through RFID enabled inventory and loss prevention solutions, price management, global compliance, and brand security solutions. Based in Westborough, Massachusetts, Avery Dennison RBIS responsibly serves the global marketplace with operations in 115 locations, 50 countries, across 6 continents. For more information, visit www.rbis.averydennison.com and follow RBIS on Twitter and Instagram @AvyDenRBIS.
About Avery Dennison
Avery Dennison (NYSE:AVY) is a global leader in labeling and packaging materials and solutions. The company’s applications and technologies are an integral part of products used in every major market and industry. With operations in more than 50 countries and more than 25,000 employees worldwide, Avery Dennison serves customers with insights and innovations that help make brands more inspiring and the world more intelligent. Headquartered in Glendale, California, the company reported sales from continuing operations of $6.3 billion in 2014. Learn more at www.averydennison.com.
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written by Charlotte Turner
2014 was a big year – a year of progress, of discussion, debate, and new learning. Both for us at The Sustainable Angle, and others we had the opportunity to meet and work with throughout the year.
A highlight for us was organising the 4th Future Fabrics Expo at the end of September, hosted once again at London Olympia as part of Fashion SVP. We showed over 1000 sustainable fabrics with a reduced environmental impact, along with new research, tools and resources, and the newly relaunched Future Fabrics Virtual Expo (our online 24/7/365 showcase of hundreds of sustainable materials and resources). It was a real pleasure meeting everyone who visited, and whose positive feedback was instrumental for our 2015 ambitions. 2014 also turned out to be a record year for the expo, with hundreds more registrations, more repeat visits, and another fully packed seminar on sustainable textiles sourcing. We hope (and plan!) to make it even bigger and better in 2015.
Save the date now, to visit us on 29th – 30th September in London. You can keep up to date with our event news by signing up to receive updates here. We will also be announcing the upcoming expo on our website and blog.
In addition to the main Future Fabrics Expo, we enjoyed popping up elsewhere, including at the SB’14 Sustainable Brands Conference in London, where we showed an edited version of the expo to wide range of global industry leaders. We heard about their experiences with and responses to environmental and social sustainability issues – and not just from fashion and textiles companies, but as wide as TV, transportation, beverage and technology sectors. This was a key opportunity to showcase a range of our sustainable materials, to get wider global industries involved in the conversation about the impact our textiles have – and to realise that no matter what industry sector, chances are your business will have something to do with materials, whether through buying them, giving them away, or just in the day to day through the clothes we choose to wear.
2014 also saw us run a multi-brand Future Fabrics Workshop in West London, welcoming designers and buyers from leading global retailers and suppliers, as well as new designers and boutique brands. This was an incredibly valuable chance to share some of our newest research on sustainable materials, and for participants to explore our entire materials collection. If you are interested in future workshops, you can sign up for our newsletter here…
With the same goal, we got involved in the Centre for Sustainable Fashion’s ‘Creative Hub’ initiative, running a workshop for emerging designers based on building a sustainable business, highlighting the use of reduced impact textiles as a key component to best practice. An ideal initiative for start up companies, Creative Hub returns this year with more workshops.
Along with these events, we were delighted to announce the release of the 2nd edition of ‘Fabric for Fashion’, co-authored by Amanda Johnston (curator of TSA’s Future Fabrics Expo), which has been expanded to include man made materials as well as natural fibres, delving in to the history, production methods, and characteristics of a huge range of fibres – a must have along with ‘Fabric for Fashion: The Swatch Book’, which includes over 100 fabric swatches.
Ahead of us in 2015….
We’re sure that 2015 will be just as exciting as 2014, so to get us started, here are just a few of our plans for the year:
- We’ll soon be launching the Future Fabrics Virtual Expo sourcing pool, providing the opportunity to purchase sustainable materials through the online Future Fabrics Virtual Expo.
- TSA’s curator and educational consultant Amanda Johnston will be judging the entries of WRAP’s first sustainable fashion competition, which has seen a huge amount of interest.
- In 2014 we researched new mills and fabrics at a range of trade shows in the UK, France, and Germany (such as Munich Fabric START and Outdoor Friedrichshafen). 2015 will see us also go to Italy, and to Asia. We’ll be looking to further expand our performance materials collection – so keep your eye on the innovations section of the Future Fabrics Virtual Expo. We will be making a show report available on our website after the shows in February/March, so make sure you’re signed up to our newsletter (here) to find out more.
- 2015 is also the 5th anniversary of the Future Fabrics Expo – we’ll be confirming full details soon, but in the meantime please save the date to visit the Expo on 29th-30th September 2015 in London. We’ll look forward to seeing you there.
Be sure to keep your eye on our website and newsletter for news of our upcoming events, workshops, and resources, and we wish you all a wonderful 2015.
written by Charlotte Turner
Last week we hosted the first group Future Fabrics Expo workshop at our studio in West London, following requests after hosting the 4th Future Fabrics Expo and seminar in September. The workshop proved to be an engaging and inspiring day for both the participants and for us.
We opened the doors to a group of designers, buyers, fabric technologists and others from high street to high end brands, to explore our collection of over 1500 globally sourced materials with a reduced environmental impact, and to learn about the latest sustainable material innovations and global initiatives through presentations and activity based discussions.
Amanda Johnston presenting sustainable material innovations from the 1500+ materials collection
After looking at the current textiles landscape and the imperatives for improving working practices and impact in the textiles and fashion industries, we presented innovations from ground breaking new leather processing methods, to solvent free coatings, bio-based polyester, closed loop fibre processing, 3D printing and biodegradable sequins to name just a few.
In addition, commercially available material opportunities presented ranged from bi-product fish leather to organic silk, recycled polyester and nylon, Tencel denim, luxury hemp, GOTS certified digital printing, bi-product oyster shell blends, plus many more natural and man made materials which meet our environmental sustainability criteria. These materials plus hundreds more fabrics selected from our collection can be found online at www.futurefabricsvirtualexpo.com.
It was fantastic to see a common interest in reduced impact materials and production methods from such a range of companies, and especially interesting to see the variation in prior knowledge of sustainability. This really showed that it’s imperative that different departments and levels within companies join the dots and ensure all teams and areas of the company are on the same page when it comes to sustainability.
If you are interested to participate in one of our future workshops or discuss a tailored workshop within your company, or if you would like to recommend materials, mills, brands or initiatives to include, then please contact us. In the meantime, you can keep an eye on our blog and newsletter for news, and visit the Future Fabrics Virtual Expo to discover and source sustainable materials.
written by Charlotte Turner
Last week we joined a diverse group of thought leaders and provokers, designers, innovators, and communicators at the Sustainable Brands Conference 2014 in London. During the 3 day conference we attended a range of workshops, presentations and plenaries with experts and leaders from a mix of global industries, to explore and discuss effective and proven ways to embed sustainability in the core of your company. Central themes included the key to effective communication, and how to connect with people, not consumers – an essential in today’s globalised and consumption driven culture. In addition, a range of technological and natural innovations were uncovered, leading the way to progress across industry borders.
The reason we found ourselves at the hub of this exchanging of ideas was to showcase a pop up Future Fabrics Expo, showing several hundred fabrics with a reduced environmental impact from our extensive sustainable materials collection, along with a selection of our research and our online sustainable sourcing tool the Future Fabrics Virtual Expo.
Whilst not an audience made up of fashion professionals, it was energising to connect with people from different industries – many of whom were actually far more connected to textiles than they initially thought. We were delighted to find that strategies, thought principles, and specialist innovations really can cross borders between industries, not least because textiles and fashion affect everyone – from those of us who wear clothes (almost all of us) to those who create them (the fashion and textiles industry employs millions of people globally, and is forecast to generate $3,179.7 billion in 2015). With the fashion industry being one of the largest in the world, it’s no wonder it has the power to connect us so effectively.
The presentations will soon be available online, but in the meantime here are a couple of our favourites:
A New Product Design Paradigm: Radical Integration of Material Sustainability, Job Creation and Customer Service (Ali Khalifa)
Aly Khalfia is an inspiring system thinker, Founder of Lyf Shoes, and Director of Design & Engineering at McDonough Innovation. Aly is redesigning the way shoes are made, sold, used, and valued through disrupting traditional industry practice. He has designed a system that both closes the loop on materials, and engages with customers in new ways, through enabling them to 3D print a pair of personalized shoes in store in as little as 90 seconds. You can watch the presentation by clicking the image above.
Intersecting Sustainability and Marketing: Driving Positive Impact, Market Share and Brand Acuity at the Same Time (Heineken)
Whilst not strictly related to the fashion or textiles industries, this was a great presentation as it addressed an issue we have often found when we talk to brands – that there is a difference in behavior, communication, and thought process between the Sustainability teams and Marketing teams (and in the case of fashion, also in the Buying teams). This talk addressed how to alleviate the issues this can cause, and it was especially interesting to learn about their ‘Dance more, Drink Less’ campaign, which could teach the fashion industry about responsible communications, enriched experiences for customers, and accepting that encouraging consumers to buy less can actually be a good thing. You can watch the presentation by clicking the image above.
There were even more engaging presentations and impressive solutions shared at the conference, which we hope you’ll enjoy discovering online.
Join our sustainable textiles workshop
If you’d like to find out more sustainable developments and innovations in relation to sustainable fashion and textiles specifically, we’ll be holding a sustainable textiles workshop in West London on 26th November – please contact us if you would like to find out more and to book a place at our corporate or small business rates. Places are limited so get in touch soon!
written by Charlotte Turner
The brand new SCAP Extending the Life of Clothes Design Awards (SCAP ELC Awards) is looking for designers to develop innovative solutions to clothes that are wearable for longer. The winner will receive £5,000 and the opportunity to progress their work and develop it for a commercial market.
SCAP ELC Awards is being brought to you by WRAP, the organisation behind the Sustainable Clothing Action Plan (SCAP) and Love Your Clothes, with support from Defra, British Fashion Council, The Knowledge Transfer Network, InnovateUK and ModeConnect.
The SCAP ELC Awards will challenge designers to address the key reasons for garment failure, which lead to items being thrown away. The concepts not only need to achieve solutions to longer life times, but also deliver ideas that are fashionable and saleable.
‘Extending the life of clothes’ is a key focus for the sector commitment, SCAP 2020, with many retailers, brands and even reprocessers signed up to it; all aiming to reduce the environmental impacts of clothes. (SCAP 2020 signatories and supporters include Stella McCartney, ASOS, John Lewis, M&S, Ted Baker and Whistles.)
Marcus Gover, WRAP Director and ELC Awards judge, said: “This is a great opportunity for designers to bring this issue to life. By applying their creativity and innovation to either sourcing or developing low impact, high quality fibres, and engineering garments that will last longer, they can instigate real change.
“We need the sector to embrace this new approach to designing clothes.”
Resources Management Minister Dan Rogerson said: “I’m delighted to support the launch of this award which celebrates the vital role designers have to play in developing and promoting sustainable fashion. Their innovations can bring us closer to a more circular economy which will benefit both businesses and the environment.”
All submissions will be assessed by a panel of judges made up of industry professionals and academics that collectively hold a wide range of knowledge and expertise in the sector, including The Sustainable Angle’s curator and educational consultant Amanda Johnston, who is also a Lecturer at the London College of Fashion.
All interested applicants must register by 24 November 2014. For details on how to register and to view the full awards brief and supporting information please visit www.wrap.org.uk/scap-elc-awards.
Follow the progress and get involved on Twitter by using #design4longevity.
written by Charlotte Turner
For those who couldn’t make it (and those who could), we wanted to share news about the 4th Future Fabrics Expo, which was just successfully hosted for the second time inside Fashion SVP at London Olympia. We were visited by hundreds of fashion and textiles professionals, as well as students who will soon be bringing this sustainable sourcing knowledge to jobs throughout the industry.
If you missed the expo, you can still visit www.futurefabricsvirtualexpo.com all year round to discover a wide range of the fabrics on display at the expo, plus tools and resources to help on the journey to reducing the environmental impact of your supply chain. You can also get in touch to discuss tailored hands on workshops and presentations for your company or event.
This was a record year for the Future Fabrics Expo, which received over a thousand registrations from leading high street, luxury and start up brands, as well as educational, government, and NGO organisations, showing that there is most certainly a growing desire to understand and learn about what our clothes are made of.
The Future Fabrics Expo was shown to be a key platform for showcasing both sustainable textiles, and initiatives and tools from a range of organisations such as WRAP’s Knowledge Hub, String3 by Historic Futures, and ground-breaking research projects from the Royal College of Art and London College of Fashion.
A key focus for the 4th Future Fabrics Expo was on supply chain traceability, showcasing mapping and connecting tools from Historic Futures, and the FireUP project from UAL. In addition, Cotton made in Africa (CmiA) was showcased, resulting in a broad showcase of projects and tools addressing all areas of the textile and fashion value chain. Examples of CmiA fabrics from some of their dozens of member producers were on show – you can find a full list of CmiA producers via their website.
We additionally presented a seminar on ‘building sustainabiltiy into your textile buying’, exploring how to assess fabrics in relation to sustainability, avoiding pitfalls when sourcing sustainably, and developments of the sustainable textiles market.
This year the expo was generously sponsored by Kassim Denim and Elmer & Zweifel, also sponsors of the Future Fabrics Virtual Expo (www.futurefabricsvirtualexpo.com), our online sustainable fabrics sourcing tool available throughout the year.
If you are looking to source sustainable fabrics in low quantities, we will soon launch a fabrics sourcing pool hosted on www.futurefabricsvirtualexpo.com, to allow smaller companies and emerging designers to purchase fabrics with a reduced environmental impact at manageable quantities. The launch will be announced via our periodic newsletter in the coming weeks so sign up now to make sure you don’t miss out – we’ll also be sharing information about the latest fabrics to be added to the Future Fabrics Virtual Expo.
The 4th Future Fabrics Expo was generously sponsored by Kassim Textiles and Elmer & Zweifel.
written by Charlotte Turner
With only days to go before the 4th Future Fabrics Expo opens at London Olympia Exhibition Centre (28th-30th September), we’re looking forward to showcasing some other organisations that are doing important work in the field of sustainable fashion and textiles, along with our core showcase of globally sourced reduced impact fabrics.
One of these organisations is Historic Futures, who have spent more than 10 years exploring value chain transparency and traceability. This work is integral to knowing more about where our products come from, how they are made, and the impact they are having on both the environment and on global communities.
Historic Futures are currently developing String3, so we spoke to co-founder and director Tim Wilson to find out more, and we found what he had to say so interesting that you can read it in full here.
TSA: What was the motivation to start Historic Futures and to work on improving supply chain transparency?
HF: I had been working in the value chain / traceability area for many years and realised there were no solutions focusing simply on getting reliable data from the whole chain without linking to specific product or production systems (e.g. organic). The triggering event – to actually get started – was a conversation with Nike that demonstrated how difficult it was to collect reliable data from the value chain.
TSA: Historic Futures makes it possible for companies to collect and manage value chain data – can you tell us a bit about how you do this?
The basic concept is very simple, and is analogous to situations we all face everyday. I need to speak to somebody at Company X about their new product, but I don’t have their contact details. I could ask my colleague sitting next to me, who has read about Company X, what they know about this new product and just go with that. It’s really quick and easy, and they probably know more than I do. But if I want to rely on the information – to write an article in the press, or to use in a presentation perhaps, then I’d want to speak to someone who really knows, inside Company X. It’s the same problem with value chains. I need to know the country of origin of the raw materials used in my product – because my brand has made a commitment on this, or because the law now requires me to know. I could ask my supplier – who sells me the finished goods – that’s quick and easy and they probably know more that I do, but I can’t rely on the information. Our String3 system fixes that problem – I send my question to my supplier inside String3, and it provides the tools for my supplier to send it on to their supplier. There might have been several suppliers and even they don’t actually work with the raw materials. String3 makes it simple for everyone to keep passing the question on until it gets to those who really know the answer. Sounds very simple, in reality the system is quite sophisticated – making sure that only the answer to the question is ever shared, not the details of each actor in the chain, keeping people informed of progress, benchmarking performance and so on.
TSA: You’re currently developing the newest phase of String, what will this be able to offer clients?
HF: String3 – the service we are working on now – will make it simple and efficient for people to find information about how and where their products were made. It will save them time and provide answers which are more reliable than other methods. Interestingly it will also provide a means to benchmark supplier performance – clearly identifying which suppliers and value chains are good at providing this information, driving continuous improvement. Crucially for suppliers, the service can be used free of charge and it does not disclose sourcing details to customers – so suppliers can confidently use the system to help their customers get answers to legitimate questions about raw material country of origin or value chain certification status.
TSA: We’re looking forward to showcasing Historic Futures at the Future Fabrics Expo, which is geared towards the fashion and textiles industries – can you tell us about some of the work you have done in these industries?
HF: We’ve been working in fashion and textiles for nearly 12 years – since the very beginnings of HF. During that time we have delivered projects for many of the world’s leading brands. Those projects have ranged from strategy formulation to large scale data collection and reporting – all focused on value chain mapping, to understand how and where products were made.
TSA: Are there some positive impacts you have seen from your work that you can tell us about?
HF: We’ve seen benefits across the entire value chain from better, bolder claims about finished goods for brands, to improved relationships between supplier and customer for sourcing agents, to improved inventory control and “right first time” rates for manufacturers. We’ve seen suppliers get new business through being able to deliver value chain information and improved efficiency in differentiated raw materials such as organic cotton or recycled polyester. There are many ways that reliable value chain data can deliver benefits, but the area that seems to be the most consistent across geographies and sectors is this ability to obtain reliable data – when needed – for products that contain raw materials where country of origin or compliance with some 3rd party standard is important.
TSA: What do you think are the biggest obstacles with incorporating more sustainable materials into supply chains of different sized companies?
HF: Sustainable materials is a difficult term – I’m not sure anybody really knows what it means – but there are clearly important choices to be made about materials and production processes in terms of the impact they have on people, planet and profit. For buyers, understanding what’s in your product – and whether it’s what you specified – is a critical first step. For suppliers, being able to demonstrate good practice and regulatory compliance throughout the value chain quickly and efficiently is vital if better performing materials are to become mainstream.
You can learn about String3 at the 4th Future Fabrics Expo on 28th – 30th September at Olympia Exhibition Centre, London. We’ll be showcasing the work of several organisations and projects, as well as hundreds of individually sourced and researched materials with a reduced environmental impact.
written by Charlotte Turner
Over the years we have researched thousands of sustainable textiles sourced from dozens, even hundreds of mills from around the world. However we have not until now had the opportunity to really showcase what Africa has to offer, something which is essential if we want to show what African industry is capable of, especially if it receives investment and support from the industry.
The House of Lords recently hosted a roundtable event to discuss sourcing African-Made goods, which highlighted the fact that profit to Africa is decreasing, whilst value added abroad is increasing, even though in the last decade a number of the fastest growing markets have been in Africa. This imbalance coupled with volatile cotton prices is something that the Aid by Trade Foundation (AbTF) aims to address with its Cotton made in Africa (CmiA) initiative, working with small holder farmers in Sub-Saharan Africa to improve social, economic and ecological living conditions.
CmiA and a range of CmiA fabrics will be included in the 4th Future Fabrics Expo (28th-30th September, London), but before then we wanted to share with you everything you should know about Cotton made in Africa.
TSA: What was the motivation behind initiating CmiA?
CmiA: Cotton plays a key role in fighting poverty in Sub-Saharan Africa and contributes to food security in many countries of Sub-Saharan Africa. So far, this potential has often been underused to further economic development. Volatile cotton prices and low productivity leave African smallholder farmers struggling to make a living from cotton production. Against this background, the Aid by Trade Foundation (AbTF) and its Cotton made in Africa (CmiA) initiative have been initiated. Since 2005, we have improved the living conditions of cotton farmers in Sub-Saharan Africa by activating market forces and creating a quality label for sustainably produced African cotton.
TSA: What are CmiA’s goals?
CmiA: The goal of CmiA is to improve the social, economic and ecological living conditions of smallholder cotton farmers and their families in Sub-Saharan Africa. Our commitment is not based on donations, but rather, on the principle of helping people to help themselves through trade: African smallholders learn about efficient and environmentally friendly cotton cultivation methods through agricultural training provided by our experts. At the same time, we establish an international alliance of textile companies which purchase the CmiA raw material and pay a licensing fee to use the label. Income from licensing fees, are reinvested in the project regions of Sub-Saharan Africa. At the end, CmiA farmers and their families profit from these investments. The underlying philosophy is already reflected in the name of the Foundation – “Aid by Trade”. Additionally, Cotton made in Africa’s purpose is to give African cotton the recognition it deserves in international trade and to lend a positive, recognizable “face” to a hitherto anonymous mass product.
TSA: Can you tell us more about the cotton industry in Africa?
CmiA: Almost 10% of the world’s cotton production is grown and harvested in Sub-Saharan Africa. Sub-Saharan Africa is the fifth largest cotton exporter worldwide. Following the USA, India, Australia and Brazil around 2.2million smallholder farmers in West and South-East Africa cultivate cotton. Often it is grown on small lots and in rotation with staple foods, such as grain, corn and peanuts, within the context of very diversified production systems. Although cotton is one major cash income, 80% of the African cotton farmers have an income per day of less than 1.5USD. By means of CmiA, the Aid by Trade Foundation tries to support cotton farmers. The initiative strengthens their resilience towards external effects like volatile prices and increasingly adverse climate changes that keep them from improving their living conditions and that of future generations ensure their food supply and preserve their health as well as the environment.
TSA: Can you give some examples of the effect CmiA has on farmers, the environment, and local economies?
CmiA: Since 2005, CmiA has created a large impact on cotton farmer’s lives and that of their families because the focus of our work are the people in the growing countries in Africa. As an inclusive standard relying on a constant improvement plan for participating farmers, the initiative has become a major player in the cotton sector across Sub-Saharan Africa. Whereas CmiA started with 150,000 in three African countries in 2007, the initiative expanded its work to up to now more than 415,000 smallholders in six Sub Saharan African countries. Family members included more than three million people profit from CmiA. Due to training in efficient and modern cultivation methods CmiA farmers have been enabled to increase their crop yields compared to a control group that is not part of the initiative by an average of 23% and thus to also improve their income. By working with CmiA, the employees in the ginneries benefit from fair contracts and prompt payment. Through community projects, CmiA improves the educational infrastructure in the project regions, ensures a better drinking water supply and strengthens the rights of women. These projects that go beyond pure cotton cultivation strengthen the local community and contribute directly to improving the living conditions of African cotton farmers and their families. Additionally, CmiA has a proven significantly better environmental footprint than conventionally grown cotton. As CmiA cotton is exclusively grown under rain-fed conditions, it thereby saves around 1,500 litres of water translated to the amount of cotton required to make a t-shirt. During the cultivation of the raw material, conventionally grown cotton produces 2.4 times more greenhouse gas emissions per kilogram of cotton fibre than CmiA.
TSA: What are your plans moving forward?
CmiA: Our plan moving forward it to expand the positive effects of CmiA on the cotton industry to the textile industry on the African continent. We aim to use our experiences to support the establishment of a sustainable textile value chain in Africa. As major international textile retailers increasingly look to diversify their sourcing, we see many opportunities for Africa’s textile to capture parts of these markets. CmiA together with its partners are therefore pro-actively promoting the concept of “Textiles made in Africa” produced for African markets as well as for export.
TSA: How do you think initiatives like the Future Fabrics Expo can help organizations such as yours?
CmiA: For us, the Future Fabrics Expo is very important as it offers the chance to create awareness for our CmiA quality label on the UK market. Thanks to the expo, we can directly interact with companies and other members of the textile value chain who are searching for an optimal solution for ecological and ethical challenges within the textile value chain. Why? We are the first initiative that made it possible to introduce sustainable cotton into the mass market and thereby create a win-win situation for every participant – from cotton farmers to textile companies and consumers worldwide. Cotton farmers and their families profit from license fees retailers pay for purchasing CmiA cotton as we re-invest the income from license fees in the project regions. Partnering textile companies obtain cotton produced under socially and environmentally improved conditions without having to pay a significantly higher price. They can thus achieve their sustainability as well as accountability goals. Consumers can directly support African smallholder farmers and their families by purchasing CmiA labelled products. With every purchase, they make a valuable contribution to Africa’s long-term future.
TSA: How can industry professionals and consumers get involved and engage with the work you are doing?
CmiA: Industry professionals and consumers can get involved in various ways: You can register for our CmiA newsletter to stay informed about our work or follow us on Youtube, Facebook or Twitter. In addition, you have the chance to support our work by purchasing CmiA labelled products. Finally yet importantly, interested companies or traders can make a valuable contribution to the future of hundreds of thousands of people in Africa by becoming partner of our initiative and purchasing the CmiA verified cotton.
You can see a range of CmiA fabrics and find out more at the Future Fabrics Expo, 28th – 30th September, London.
written by Charlotte Turner
Kassim Denim is a pioneering vertically integrated denim mill from Pakistan, and long time supporter of the Future Fabrics Expo and The Sustainable Angle. Kassim Denim develop, innovate, and produce an extensive range of denims, many made with organic cotton and cellulosic fibres, finished using low impact processes.
Kassim Denim have worked with some of the world’s leading denim brands, so we has a conversation with Sohail Ahmed, Kassim Denim’s market developer, to find out the latest news on what the company is doing to reduce it’s environmental impact, and instead create positive change for the company and the environment that hosts it.
Read the full conversation below, and discover a range of Kassim Denim sustainable fabrics at www.futurefabricsvirtualexpo.com.
TSA: Can you tell us what your role is, and how you are involved in improving sustainability within your company, and in the textiles industry?
KD: As a market developer it’s my task to keep our administration updated on matters of sustainability, whether it be sustainable processing, or sustainable raw materials like yarns, dyes and chemicals.
TSA: What first inspired Kassim Denim to start working on improving sustainability in the textiles industry?
KD: Our motivation… “Sustainable, environmentally responsible, green management” are the key factors to Kassim Denim’s endeavors to produce the best denim fabrics while maintaining the true essentials of being eco-friendly, to match up with the drive to consumer product sustainability.
Each of these three perspectives is an integral part of our commitment for integration of an environmental and social lens into core operational and financial management — from material sourcing through product design, manufacturing, distribution, delivery and end-of-life management.
We travail to implement sustainability-focused initiatives along our entire supply chain, both upstream and downstream.
Kassim Denim at the Future Fabrics Expo, 2013
TSA: Can you tell us a bit about what Kassim Denim is doing to be more sustainable?
KD: We keep a stringent vigilance to environmental, health and safety-driven issues, and always take immediate initiative on new regulations like restricting toxic chemicals, innovations in toxic disposal etc. We have committed ourselves to minimize our carbon footprint, in addition to other major concerns such as energy use, material and water resource use, and waste management.
TSA: What do you hope your initiatives and products will change and improve?
KD:
- Protecting the environment and the health and safety of employees and others
- Seeking innovative technologies and cost-effective ways to further improve our manufacturing processes
- Strategizing to increase energy efficiency and reduction of emissions of solid waste, air and water pollutants.
- Increasing competitiveness of products and technologies to meet the needs of our clientele.
- Innovative and eco-beneficial productions
TSA: What do you think are the most pressing environmental and social challenges in the industry currently?
KD: We look at the impact textile production has on global climate change. We equate climate change with our own lives and base this on studies of just how the changes will impact us directly, that wet regions will be wetter, causing flash flooding; dry regions will get drier, resulting in drought. And … a heat wave that used to occur once every 100 years now happens every five years. Most of the current focus on the carbon footprint revolves around transportation and heating issues, and the modest little fabric all around seems to be unseen. But we at Kassim Textiles see it as a gigantic carbon footprint. The textile industry is the 3rd largest contributor to CO2 emissions in Pakistan, after primary metals and nonmetallic products and their exhausts.
TSA: What do you think is the biggest obstacle to becoming a more sustainable and less harmful industry?
KD: The biggest obstacle to sustainability is greed. The race to make more and more money with minimum expenses. And to top it all the total lack of respect of the nature and turning a blind eye to the future of this planet.
TSA: What positive developments have you seen in the industry over the years?
KD: In the years I have been working here at Kassim and also observing industrial changes, though very slow paced, there is a definite awaking to the realities of the dangers to the environment. The bodies working for environmental protection have gained the voice to bring their point to the consumers, who in turn are now demanding eco-friendly and sustainable products from the producers.
TSA: In your opinion, will it be the consumer who will facilitate the change in the supply chain, or will it be the design and manufacturing industry?
KD: Designing and manufacturing is always dependent on the consumers wants and demands, hence it’s the consumer who will initiate the want, and the manufacturer shall have to cater to these demands.
Kassim Denim develop, innovate, and produce an extensive range of denims, many made with organic cotton and cellulosic fibres, finished using low impact processes.
Kassim Denim can be seen at the Future Fabrics Expo on 28th – 30th September, London, and all year round on www.futurefabricsvirtualexpo.com.
They can also be visited twice a year at several global trade fairs: Texworld, Munich Fabric Start, Premier Vision China, Premier Vision Istanbul, and Bangladesh Show (Dhaka).
Kassim Denim are generous sponsors of the Future Fabrics Virtual Expo, and the Future Fabrics Expo, 28th – 30th September, London.
written by Charlotte Turner
As one of the companies featured on our sustainable textiles sourcing website Future Fabrics Virtual Expo, we wanted to introduce natural dye studio Bougainvillea Couture, which was founded in 2011 by UK based and renowned textile designer Luiven Rivas-Sanchez. Bougainvillea Couture produces limited edition ranges of sustainable luxurious fashion accessories, ensembles and fabrics using premium natural materials, responsibly and globally sourced from all over the world.
We spoke with Luiven to find out more about Bougainvillea Couture, sustainability in relation to textiles production and finishing, and what needs to improve in the fashion and textile industry.
Luiven explained that “Bougainvillea Couture engages in holistic and generative textile processes that transcend design trends. We work with a dedicated team of textile experts, designers, artists and practitioners. Together, we source the finest fabrics worldwide to selectively and sustainably hand dye and treat cloth. With craftsmanship and intimacy at the helm, every fabric and accessory created under the Bougainvillea Couture label, meets with uncompromising standards of sustainable assurance and ethical excellence, key factors we believe have been stripped away by a fashion industry with imperatives leaning towards speed and low cost.”
You can read the full conversation below…
TSA: What was the motivation to start Bougainvillea Couture?
BC: Being trained in design, the motivation to found Bougainvillea Couture was firstly based mainly on aesthetics. However, as we became more aware of textile pollution, our design ethos and rationale consequently changed.
TSA: How has your work with natural dyes evolved since its inception?
BC: Our work with natural dyes has come a long way. We are in a position to develop dyeing strategies and invest in lower impact methods of fabric production. It is a team effort that requires constant research and nourishment.
TSA: What first inspired you to start working on improving sustainability in the fashion / textiles industries?
BC: Colour, and the way it can be used to improve textile dyeing strategies without compromising the environment.
TSA: Can you explain how do you classify ‘sustainability’ in relation to your work?
BC: At Bougainvillea Couture, we aim to be as innovative and sustainable as we possibly can, for us sustainability means the ability to design and produce high end fabrics using low impact dyeing methods and techniques.
TSA: Can you provide an outline of your project?
BC: Our project is based on long term ideals. We have a vision to develop a range of sustainable fabrics and fashion accessories for men and women using sustainable guidelines. We work closely with practitioners and suppliers and have huge respect for them. It is part of the sustainable strategy we support, and one of the reasons that makes us proud of what we do and produce.
TSA: What do you hope the work of Bougainvillea Couture will improve in the industry?
BC: Because of the amount of chemical dyeing processes remaining unchanged, with critical high levels of pollution still affecting our eco-systems, we hope that our revised dyeing guidelines will eventually make a difference.
TSA: Can you tell us about any positive impact you have seen from your work?
BC: Yes, the way our customer base see textiles through our work is slowly changing. They understand more about how it is made and are more respectful of our ideals and goals.
TSA: What do you think are the most pressing environmental and social challenges in the industry currently?
BC: Chemical pollution is still top of the agenda, the elevated cost of sustainable organic materials, and lack of respect towards the lower tier members of the supply chain continue to negatively affect the industry. Practical and feasible changes are needed to achieve higher standards of textile and social sustainability.
TSA: What would you like to see happen more in the fashion and textiles industries?
BC: We would like more comprehensive dialogue and collaborations between textile manufacturers, suppliers, scientists, designers and consumers.
TSA: Are there any common misconceptions about sustainability in fashion and textiles that you’d like to talk about?
BC: There is this huge misconception that sustainability is fashion exclusive and part of a trend. To us, sustainability means consumption in dire need of reassessment, purely to avoid further environmental disasters, if not for us, for future generations. To widely address and embrace sustainable issues, the industry and consumers need to take a more holistic approach to clothing.
TSA: Do you see designers and practitioners becoming more sustainable in your eyes, and how?
BC: The potential is huge, but only if their general views of sustainability are pragmatic and their goals are realistically achievable, slow and long term planning is part of our mantra.
TSA: In your opinion, who will primarily facilitate change in the supply chain?
BC: We believe the biggest onus lies within the manufacturing industry, but designers need to work closely with them, it needs to be a symbiotic relationship. The consumer tends to be price driven.
TSA: Do you have any events or courses coming up where people can connect with you?
BC: Yes, we have started running sustainable dyeing workshops, and have plans to develop and expand on this.
You can see a range of Bougainvillea Couture’s naturally hand dyed fabrics on the Future Fabrics Virtual Expo. Keep an eye on the blog and twitter for news of upcoming sustainable dyeing workshops.
written by Charlotte Turner
As the researcher and project manager at The Sustainable Angle, I was recently invited to present a sustainable sourcing workshop to fashion start-up companies at the Fashion and Textiles Museum in London, as part of the Creative Hub project led by the Centre for Sustainable Fashion. I was delighted to take part to provide guidance on sourcing more sustainably, alongside a tailored series of talks on design strategy, manufacturing, and brand values and communication.
The Creative Hub is a new business-mentoring scheme run from the Fashion and Textiles Museum, with the Centre for Sustainable Fashion offering tailored business support to 30 fashion businesses over the next year. They selected “beneficiaries with an interest in and commitment to doing things differently, those who are willing and able to explore and instigate new business models; those with genuine creative flair and those who understand that good business involves 360 vision.”
This one-day workshop was designed to provide a snapshot analysis of the opportunities sustainability can provide for a new business, and the starting points for integrating sustainability into the design and business planning process.
As materials are often the starting point when considering sustainability in a design business, the sustainable sourcing session delivered by The Sustainable Angle provided simple framework for sustainable materials and supplier sourcing, as well as showcasing over a hundred sustainable textiles samples. The presentation included:
- Sustainable materials – an overview of how and why we need to rethink the materials and processes we use in fashion and clothing production
- Measurements and guidelines – What benchmarks exist and how can we best use them to our advantage
- Today / Tomorrow – How do we improve our sourcing practices / who should be involved?
- Fabric showcase ‐ What is available and a discussion of commercial viability and questions to ask mills and suppliers
It is exciting to see the diverse and boundary pushing ideas being explored by start-ups and small businesses, and so we hope that initiatives like Creative Hub, and sustainable sourcing platforms like the Future Fabrics Expo and online Future Fabrics Virtual Expo will continue to equip designers, buyers, product developers and more with the knowledge, resources and skills needed to run their businesses in the most sustainable ways possible.
written by Charlotte Turner
Elmer & Zweifel, a German textiles company founded in 1855, have been showcased in the Future Fabrics Expo by The Sustainable Angle since 2012 due to their extensive range of high quality certified organic cotton fabrics, which are available in both small and large quantities. In addition to retail and wholesale finished fabrics, they also produce greige goods and their own brand of organic cotton products called Cotonea. A selection of their fabrics can now be viewed on the Future Fabrics Virtual Expo.
We spoke to Linda Schall from Elemer & Zweifel to find out more.
Elmer & Zweifel: organic cotton plantations in Kirgistan and Uganda
Elmer & Zweifel have been working towards creating a more sustainable company and product offer for some time, and have extensive knowledge and control of their supply chain. For starters, they have their own organic cotton plantations in Kirgistan and Uganda, with Swiss NGO Helvetas training the farmers in organic agriculture, to produce high quality cotton certified by IMO. The cotton is then spun in Turkey and Germany, and woven and finished in the Czech Republic by Elmer & Zweifel. All stages of the supply chain including wet processing are certified by GOTS.
According to Linda, the original motivation to start offering more sustainable fabrics was “to improve social and environmental factors over the entire textile supply chain.” They also believed that to create better products, transparency had to be established. She says initially they were producing more sustainable textiles based only on demand, but then more and more clients started requesting these products, leading to the introduction of a permanent organic range – testament to the impact designers and buyers can make simply by asking questions and requesting more sustainable materials.
Elmer & Zweifel fabrics in the Future Fabrics Expo
Creating more sustainable products means adapting the normal design and production process, sometimes meaning that added aspects like environmental certifications can make the process take longer, but at the end of the day it is worth it: as Linda says “for us it is important that the whole supply chain is transparent, and we can have an impact all along it.”
As a business, and especially as a business that wishes to continue producing more sustainable textiles, growth is still essential. “It is for example important that the cotton projects in Uganda and Kirgistan that we support are financially viable, and hence, financial turn over needs to increase.” Elmer & Zweifel are seeing increased demand for sustainable textiles, but it is essential that as an industry we continue to seek, develop, and demand more sustainably and ethically produced materials and products.
Linda believes that one of the most pressing challenges in the industry is around ethical and social labour conditions, which need to become fairer, especially in countries such as Bangladesh. In terms of sustainable textiles, one challenge the company has identified is that there are still requests for products which at the moment are not possible to produce in an ecologically sustainable manner, for instance ‘non-iron’ fabrics. However considering the amount of innovation we have been seeing in recent years, it may be only be a matter of time until that is possible.
100% organic cotton chambray. Elmer & Zweifel also produce plain and patterned knitted and woven organic fabrics.
Linda summed up by telling us what she thinks is the biggest obstacle to becoming a more sustainable and less harmful industry: “More fashion collections in ever shorter intervals are coming on the market, and this fast turn around of clothes means increased production, more consumption, and more waste of clothes. Therefore, the consumer needs to be made aware much more of the quality of textiles, instead of focusing only on lower prices.”
This approach to consumption, and to a lack of focus on quality, requires an industry and society wide systemic change, in which Elmer & Zweifel believe both the consumer and industry have a part to play. Combining a refined outlook on how we buy and wear fashion, along with the use of higher quality and more sustainable fabrics would certainly have a positive affect on the damage we are causing to our environments and society.
You can find out more about Elmer & Zweifel and see a range of their sustainable fabrics on the Future Fabrics Virtual Expo, which is generously sponsored by Elmer & Zweifel and Kassim Textiles. Elmer & Zweifel will additionally be showcased at the 4th Future Fabrics Expo in London, on 28th – 30th September 2014.
written by Charlotte Turner
Earlier this month we attended the Outdoor Show in Friedrichshafen, Germany, to discover new innovations in performance textiles, and hopefully discover a wide range of materials with a reduced environmental impact. Visitors were greeted by outdoor equipment and clothing manufacturers and brands, as well as dozens of suppliers and manufacturers specialising in outdoor and technical fabrics and finishes, many of whom are certified bluesign® partners.
bluesign® certification is a good sustainability indicator for performance fabrics, as it assesses water effluent, air emissions, energy consumption, worker safety, consumer safety, RSL/chemical residues, and responsible use of resources for textile products, from fibres and yarns to fabrics and final products; components for textile products, chemicals and dyestuffs, and textile processing techniques. The step of so many mills from the sector to work to the bluesign® guidelines showed a positive move towards a less harmful industry.
When talking to the companies it soon became apparent that sustainability is more of a priority in the outdoor and performance industry than in the fashion sector, with brands and mills both making it a priority to reduce their impact on the environment that they are designing for. By showcasing more of these innovations, we aim to showcase even more ways that the fashion textiles sector can lower their impact and improve on their business practices, and by proxy benefit through the reduction of waste and chemical outputs, and the saving of resources.
To round off the trade show, the European Outdoor Group hosted a Sustainability breakfast, which included presentations on topics including the environmental impact of the leather production process, cellulosic fibres, and the EOG’s latest projects. Overall it was positive to see commitment from many suppliers and brands to progress more sustainably, and hopefully seeing the outdoor industry bring greater cohesion to this journey will provide the fashion industry with more positive examples to build on.
A range of sustainable performance and outdoor fabrics can be seen at the Future Fabrics Expo in London, 28th-30th September. Find out more and register here.
You can also visit the Future Fabrics Virtual Expo to view a growing range of sustainable textiles from around the world. Click here to find out more.
written by Charlotte Turner
Considering the abundance of design talent that has been seen recently from fashion graduates around the country, we wanted to share news of a collaboration between The Sustainable Angle, international denim company Kassim Textiles, and the London College of Fashion.
Through the Future Fabrics Expo, The Sustainable Angle facilitated the sponsorship of the latest project from LCF’s MA Fashion Futures course. Kassim Textiles generously sponsored the project by providing sustainable organic denims for the students to visualize their explorations of the parameters and practices used to make and wear fashion.
The projects, including Bodies of Work / Body Cut by Katharina Thiel, and Wearable Data by Caroline Yan Zheng, explored themes surrounding our relationship with fashion and the body (Theil), and engaging in speculative design to catalyse social discussion and debate (Zheng). Zheng and Thiel’s work was displayed in an exhibition at the Garden Museum.
Garden Museum Exhibition, Kat Thiel
Caroline Yan Zheng said: “As part of the Fashion & Gardens programme at the Garden Museum London, the LCF MA Fashion and Environment course had the opportunity to create garments practicing sustainable approaches. Kassim Textiles kindly supported us with their sustainable denim fabrics.
My personal approach is an on-going project, exercising the practice of speculative design. The aim of the project is to use design as a media to catalyze social discussion and debate over what life could be in the near future, to explore how to create clothes that make people think. The modern economies rely heavily on the development of science and technology, and while there is generally an overwhelming hail of all the benefits brought by them, the other doubtful impacts are less discussed. While clothes’ role in modern economy is normally to encourage consumption, this collection hopes to make people think about their possible form and identity in the manipulation of technologies. The purpose is not to indicate what is right and what is wrong, but only to encourage reflection, to make fashion participate in social debate.
My research on speculative design will carry further to form my masters project, which explores values and identity by visualizing data in 2D and 3D forms, realized in knitwear.”
Work by Caroline Yan Zhieng
Sohail Ahmed from Kassim Textiles commented that “We at Kassim Textiles always believe in progress, and on this belief when we were approached by the Sustainable Angle to assist the students of LCF, we felt obligated to participate in these projects. This was our way of helping out future tex-perts complete their studies and step into the real world…. I believe that in not the distant future, sustainability will be the major factor.”
You can find out more about Kassim Textiles and their sustainability on the Future Fabrics Virtual Expo, and at the 4th Future Fabrics Expo in September.
written by Charlotte Turner
At The Sustainable Angle we know how difficult it can sometimes be for small companies to find fabrics which meet your desired sustainability criteria, look fantastic, are affordable, and available in small quantities.
Lebenskleidung, one of the European suppliers we showcase in our sustainable textiles collection, has developed a group sourcing pool to enable designers to source GOTS certified organic fabrics in orders as small as 5m, with the option to dye to specification. Fabrics on offer include organic sweater knits, rib cuffs 2×1, single jersey, velour, polar fleece and flannel. Fabrics are offered at preferential prices due to the group sourcing facility.
The deadline for orders is 16th June 2014, so make sure you order soon. Fabrics will be delivered from the beginning of August 2014.
For more information click here.
You can see a range of Lebenskleidung fabrics at the 4th Future Fabrics Expo on 28 – 30 September 2014 – register for free by clicking here.
written by Charlotte Turner
We’re delighted to announce that the 4th Future Fabrics Expo will take place for the second time within Fashion SVP, the leading UK fashion sourcing event. The expo is aimed at anybody in the fashion industry looking to discover hundreds of fabrics with a lower environmental impact including organic silk, low impact leather, recycled fibres, and reduced impact processing. We show new sustainable solutions in textiles and fashion production in a curated showcase ideal for designers, buyers, and sustainability professionals from the high street to couture houses and independent designers.
Since its inception in 2011, the Future Fabrics Expo has achieved a winning combination of increasing the visibility of innovative textiles, effectively promoting and communicating textiles with a lower environmental impact to designers and buyers in an accessible design-led format. It has been successful in changing the outdated image of sustainable materials, building up an expanding resource of globally sourced and individually assessed fabrics which are suitable for luxury, retailers and niche fashion brands. As always, the several hundred man-made and natural sustainable fabrics shown in full-length samples will be accompanied by background information explaining the innovative materials, and showcasing best practice production and finishing processes.
The expo will be open from 28th – 30th September 2014 at London Olympia exhibition centre, Hammersmith Rd, London W14 8UX. You can find out how to attend on our website.
@Sustainable_Ang #FutureFabricsExpo
written by Charlotte Turner
We are really pleased to announce the release of Fabric for Fashion: The Complete Guide: Natural and man-made fibres. The book was written by The Sustainable Angle’s curator Amanda Johnston and Clive Hallett, who wrote the first edition together. If you haven’t already seen it, the accompanying volume Fabric for Fashion: The Swatch Book is very much worth a look too, containing over 100 swatches of widely used fabrics.
The book is an essential and easily navigable reference on a seemingly unending range of fabrics, providing in-depth details of their properties, technologies, terminologies and processes. Amanda and Clive have ensured the book “examines not only the visual and tactile characteristics of various fabrics, but also encourages a deeper understanding of their potential impacts by considering the provenance of fibres, and their processing routes.” This is something that we are always aiming to do at the Future Fabrics Expo as well, as by physically experiencing a fabric whilst being provided with the relevant in-depth information about provenance and processing, we are able to more accurately judge a fabric’s sustainability credentials, whilst evaluating relevance for the desired end application.
The Sustainable Angle’s involvement did not stop there. Charlotte Turner from The Sustainable Angle was invited to contribute to the book, researching and creating an easy to use certifications reference guide to help designers understand the scope and remit of the industry’s increasingly used certification systems.
Whilst certifications are not the only way to determine the social and environmental credentials of a fabric, they can often help understand the benchmarks to which diverse materials have been produced and processed. As certifications can relate to anything from use of chemicals and fertilizers during fibre cultivation, to fair working conditions, treatment of waste-water effluent, or design for reutilization, it can be a confusing area to navigate. Take at look at the guide to find out more about some of the most commonly used social and environmental certifications (p.240-243). At The Sustainable Angle, in addition to evaluating fabrics using globally recognized certifications, we also assess fabrics against a set of environmental criteria developed with the Centre for Sustainable Fashion, which can be seen here.
Amanda says the book was conceived “with the intention of providing designers with a complete guide to natural and man-made fibres. The integration of crucial practical fabric knowledge, tactile appraisal, and examples of varied creative fabric interpretations is intended as an accessible guide for students and design practitioners alike.”
Added to this, “the fibre and fabric journeys of both the natural and man-made fibre types are explored by mapping the historic, social and geographic significance of the fabrics that make up the very substance of our contemporary fashion products.” All in all, the ingredients for an invaluable textiles resource.
For those wanting something creative, the book includes hundreds of beautiful fashion and textile images, several photographed by the talented Myka Baum, whose photography of the Future Fabrics Expo you can see here and here.
You can find out more and order the book on the Laurence King website.
About the author:
As well as curating for The Sustainable Angle, Amanda has spent several years working with the London College of Fashion as an associate lecturer, and as a freelance design consultant. Clive and Amanda have worked together as consultants within the fashion industry since 1982 having collaborated on numerous projects both in the UK and abroad.
written by Charlotte Turner
We’re really pleased to announce the launch of the Future Fabrics Virtual Expo, which has been conceived to extend the lifespan of the successful 3rd Future Fabrics Expo, through year-round online access to a curated range of sustainable fabrics and mills.
Experience the Future Fabrics Virtual Expo at www.futurefabricsvirtualexpo.com
It’s due to great demand from our visitors, readers, and networks that we have developed the first trial version of the virtual expo now, to allow designers and buyers to tap into our resources as a glimpse of what is to come in Spring 2014, when we will launch the second stage of the Virtual Expo, an in-depth and advanced online Future Fabrics Virtual Expo showcasing the dozens of mills usually featured in the annual Future Fabrics Expo.
This first trial version includes six mills which represent a diverse overview of sustainable fabrics, from organic cotton denim, British wool, and sustainable silks, to Lenzing Tencel®, linen and organic cotton blends, low impact leather, European linen, and woven and knitted qualities.
The second version is intended to function as an online tool to link mills with fabrics buyers/designers efficiently, allowing constant access to sourcing and sustainability information about fabrics with a reduced environmental impact, any time, from anywhere. We will be updating the virtual expo seasonally and sharing our insights and finds from the main global textile fairs that we visit. All of this to make it even easier for you to source more sustainably.
You’ll no longer need to wait until the Future Fabrics Expo to discover new sustainable fabrics and mills, and we will be able to more effectively and continuously share the diverse range of fabrics and information that is rigorously researched throughout the year.
We will be collecting feedback about this first version of the Virtual Expo to help us build the second, which will include dozens of mills and hundreds of fabrics, with advanced search capability allowing visitors to search sustainable fabrics by terms including fibre category, environmental certifications, price, and country.
Experience the Future Fabrics Virtual Expo at www.futurefabricsvirtualexpo.com
We hope you’ll check it out and leave us feedback to help improve the next version.
Please visit www.thesustainableangle.org to stay up to date with our latest news, events, and projects.
Future Fabrics Virtual Expo version two, is planned for Spring 2014.
@Sustainable_Ang #FFVirtualExpo
We’re delighted to share with you our video of the third Future Fabrics Expo which took place in September 2013 as part of Fashion SVP at London Olympia.
[vimeo http://vimeo.com/78667194 w=600&h=332]
More videos and photos of our events can be seen here.
Video production and edit by Chemical Images
written by Charlotte Turner
The Sustainable Angle recently welcomed hundreds of visitors from the fashion industry to the 3rd Future Fabrics Expo, held inside Fashion SVP manufacturing and sourcing fair at the Olympia Exhibition Centre, London, on 22 – 24 September 2013.
The 3rd edition of Fashion SVP was focused on near-shore manufacturing and sourcing from the European and Mediterranean region, and to reflect this the Future Fabrics Expo featured a section dedicated to British produced fabrics, as well as hundreds of European fabrics throughout the expo with a reduced environmental impact. In addition, for the first time the Future Fabrics Expo showcased a section dedicated to low impact leather and leather alternatives.
The expo was generously sponsored by mills and organisations from the textiles, retail solutions and certifications sectors: Kassim Denim, Pratibha Syntex, Swiss Organics, Avery Dennison, and GOTS, showcasing sustainability efforts across the supply chain.
Even if you could not make it to the expo you can visit our website and blog for our latest news, and you can get in touch to discuss tailored workshops for your company.
We will be sharing the latest Future Fabrics Expo video and photos with you soon, and in the coming months we will be releasing a digital version of the expo, so keep in touch.
written by Charlotte Turner
This year at the Future Fabrics Expo, The Sustainable Angle will be presenting on the Sustainable Future of Textiles as part of the seminar series during Fashion SVP.
Our curator Amanda Johnston will be introducing The Sustainable Angle and the impetus behind its inception, exploring how we developed our sustainability criteria, and our rationale for the research and selection of fibre and process categories.
The seminar will examine the most pertinent sustainability issues in textile fibres: for example, our over reliance on cotton and synthetics and their catastrophic impacts. We’ll unpick the minefield of life cycle analysis and look at limiting impacts by understanding how the fibre is produced and processed, and the importance of diversification and traceability.
We’ll be discussing examples of ways forward for a future materials landscape: what are our viable alternatives?
Most importantly, we’ll be looking at the challenge with the production of new fibre types or technologies; and how consensus is needed to prevent the stalling ‘push’ and ‘pull’ on the market.
The Sustainable Future of Textiles seminar will take place on Tuesday 24th September at 10.30am near the Future Fabrics Expo (Stand SD1 at Fashion SVP, Olympia 2 Exhibition Centre).
You can find out more and register to attend the Future Fabrics Expo and the seminar here.
About Amanda Johnston:
Amanda Johnston is consultant and Curator for The Sustainable Angle. She is also an Associate Lecturer at London College of Fashion on their B.A, M.A and MDES programmes, and has delivered workshops on Sustainable Textiles for the Made By organisation, The Royal College of Art and the British Council. She co-authored two books; Fabric for Fashion and Fabric for Fashion the Swatch Book, both published by Laurence King in 2010.
written by Charlotte Turner
Returning to the Future Fabrics Expo this year is Pratibha Syntex, a generous sponsor of the expo for the second year running. Pratibha Syntex are a particularly exciting company to be involved in the expo due to the vision and commitment of their Managing Director, Shreyaskar Chaudhary, and their Manager of Sustainable Initiatives, Jayanti Mishra.
Pratibha Syntex is one of India’s largest vertically integrated knitted textiles suppliers, using organic cotton and recycled fibers. Pratibha partners with over 28,000 farmers across 130 acres of Organic, Fair Trade and BCI cotton.
Pratibha are involved in many sustainability initiatives including the Vasudha Farming Project and the LOOP recycling initiative.
In the last three years Pratibha has invested extensively in sustainable initiatives including a modern waste recycling facility. LOOP describes Pratibha’s initiative to reuse post-production textile and fibre waste. Pratibha refer to it as ‘reinstated fibre’, or fibre that is reintroduced back into a product life-cycle and thereby diverting it from landfill.
During garment manufacturing there are two stages in which a major source of waste is created, bulk garment cutting and spinning fibre waste. Pratibha utilizes these ‘losses’ to recreate beautiful fabrics.
LOOP is a concerted effort to reduce the impact of energy consumption, water consumption, chemical consumption, and fibre sourcing. Aptly derived from ‘close loop recycling’ system, LOOP utilizes all forms of fibre including post production ‘waste’ in an effort to achieve zero waste manufacturing.
You can see more of Pratibha Syntex at the Future Fabrics Expo on 22nd – 24th September 2013 at Olympia 2, London.
You can find out more and register to attend the Future Fabrics Expo here.
written by Charlotte Turner
Swiss Organics have been a regular at the Future Fabrics Expo for the last 3 years, so we’re delighted that we’ll be showcasing them again this year as a sponsor.
Swiss Organics is an umbrella organisation representing Swiss mills producing organic cottons: Cilander, Hausammann & Moos, Jenny Fabrics, Johan Muller, Weba Weberei Appenzell, Hermann Buhler.
All fabrics are manufactured within a 100km radius in Switzerland and every production company involved in the manufacture of these textiles, from yarn production via weaving to finishing, is certified compliant with the Global Organic Textile Standard (GOTS). All Swiss Organics companies are also STeP certified (formerly Öeko-Tex Standard 1000) which assures the sustainability production facilities throughout the supply chain. CO2 emissions are reduced to an absolute minimum with voluntary CO2 reduction efforts.
Only the finest certified organic extra long staple PIMA Cotton is used, mainly grown in the USA. The majority of water used in this cotton comes from rain water reservoirs. All Swiss Organics fabrics meet GOTS certification at every step of the supply chain.
All the production steps, except for cotton growing, take place in Switzerland – Made in Switzerland.
You can see more of Pratibha Syntex at the Future Fabrics Expo on 22nd – 24th September 2013 at Olympia 2, London.
You can find out more and register to attend the Future Fabrics Expo here.
written by Charlotte Turner
The Sustainable Angle is pleased to welcome Kassim Denim back to the Future Fabrics Expo, after showcasing the global denim company once before in the 2012 edition. This year the expo will be hosted inside Fashion SVP at Olympia, London, on 22nd – 24th September, and Kassim Denim are generously supporting the 3rd edition of the Future Fabrics Expo as a core sponsor. Their ongoing research and developments add a great deal to the global sustainable denim market and we look forward to showcasing their latest innovations.
Kassim Denim use primarily natural fibres to create their denims, combining certified organic cotton with linen and cellulosic fibres such as Lenzing Tencel to create beautiful and diverse denims for the international fashion market.
Kassim Denim have achieved a wide range of internationally recognised environmental certifications including GOTS, Oeko-Tex, and OE100, and will have a range of their denims showcased in the Future Fabrics Expo on 22nd – 24th September at Fashion SVP.
You can register to attend the Future Fabrics Expo here.
written by Charlotte Turner
Over the past two years the Future Fabrics Expo has achieved a winning combination of increasing the visibility of innovative textiles, and promoting and communicating textiles with a lower environmental impact to designers, buyers, press and global organisations, in a setting that is designed and curated to introduce textiles for the future with a lower environmental impact in a jargon-free manner. So this year we are looking forward to bringing the expo right to those designers and buyers at the forefront of the industry, by presenting the expo as part of Fashion SVP, the leading event specialising in near-shore fashion manufacturing.
Fashion SVP will take place at Olympia Exhibition Centre, London, on 22nd – 24th September 2013. Fashion SVP, established in 2011, is now expanding to encompass over 15 European and Euro-Med countries, including a healthy UK percentage, to make up a spread of over 70 companies from full-service to CMT, able to produce ladies’, men’s and children’s wear knitted and woven collections. The carefully vetted producers will be able to meet the demands and standards of UK and European buyers.
The seminars, crowded at the 2012 edition, will be expanded in 2013 under the guidance and direction of the Advisory Board (made up of the biggest UK retailers and brands) to produce a two tier programme aimed at addressing sourcing issues relevant to both senior and middle management. The topics covered will range from Regional Briefings, New technologies, Innovation in Sustainable Fabrics, Near shore versus Far East manufacturing, the Role of British Manufacturing to name a few.
The 3rd Future Fabrics Expo will show several hundred fabrics with a lower environmental impact from over 30 international mills, as well as video insights and further background research. The Sustainable Angle will also be part of the seminar series, presenting a session on sustainable textiles. For more information please visit www.fashionsvp.com
written by Charlotte Turner
In June, Amanda Johnston, Curator for the Sustainable Angle, was invited to run a two day Sustainable materials workshop for students at the Faculty of Natural Sciences and Engineering Department for Textiles in Ljubjliana, Slovenia:
“I liaised with the British Council and University on the presentation of a Sustainable Materials workshop that would enable the students participating to gain an overview of sustainable thinking for the fashion industry, with materials as the main focus, considering the potential cultivation and processing impacts of fibres. To highlight this, I introduced The Sustainable Angle organisation and its work presenting Future Fabric Expos in liaison with the Centre For Sustainable Fashion at London College of Fashion, showing a selection of sustainable fabrics from our collection.
The students selected fabrics that resonated with them as creators, recording their own sustainability considerations based upon The Sustainable Angle’s environmental criteria, and thinking about questions they would ask suppliers to source best practice materials. Considering the dominance of certain textile fibres, an interactive pie chart of the fibre provenance of their own clothes was compiled, as was done at the last Future Fabrics Expo.” (below)
Image by Myka Baum
“The workshop was planned to coincide with a visit to Slovenia by London College of Fashion’s newly appointed Royal Patron, Sophie Countess of Wessex, and her husband Prince Edward, the Earl of Wessex. They were in Slovenia to take part in various events aimed at promoting British innovation, fashion, heritage and business. Both the Countess and Earl were extremely engaged with the students at the faculty, and appeared to thoroughly enjoy their visit. I led the Earl around the students work, and introduced him and the British Ambassador Andrew Page to varied examples of innovative fibre developments from our collection.
A big thank you to all the British Council representatives, staff and students at the Faculty, who enabled the smooth running of the workshop and Royal visit, and were all so welcoming!”
The Sustainable Angle’s Curator Amanda Johnston presenting HRH Sophie Countess of Wessex with her books “Fabric for Fashion” and “Fabric for Fashion: The Swatchbook”
Image by Primož Predalič
written by Charlotte Turner
We are delighted to announce that the 3rd Future Fabrics Expo will take place inside the reputable Fashion SVP manufacturing and sourcing fair at the Olympia 2 Exhibition Centre, London W14, on 22 – 24 September 2013.
The expo will be showcased inside the industry guided sourcing event Fashion SVP, which will be focused on near-shore (European and Mediterranean) manufacturing, while The Sustainable Angle’s Future Fabrics Expo will again showcase several hundred globally sourced sustainable textiles. The 3rd Future Fabrics Expo follows in the footsteps of our first two expos hosted in London in 2011 and 2012, exploring diverse ways to reduce environmental impact in the supply chain.
We are looking forward to presenting a wide selection of sustainable fibres, fabrics, and finishes, and getting visitors to learn about and consider their fabrics choices, both at our expo and seminar session – the full programme will be available on www.fashionsvp.com soon.
The 3rd Future Fabrics Expo will offer:
– A curated showcase aimed at designers, buyers and press, including several hundred unique and individually selected natural and man-made sustainable fabrics from diverse global mills.
– An easy to navigate sourcing and research showcase that is designed and curated to introduce textiles for the future with a reduced environmental impact in a jargon-free manner.
– A complimentary offer to Fashion SVP, which will showcase near-shore garment manufacturing exhibitors who make not just for the mid-market, but also for upmarket brands with a global audience.
– The Sustainable Angle will also share some of the latest sustainable innovations in the Fashion SVP conference programme.
– Fashion SVP will include conference sessions, the exhibition and networking opportunities.
In the run up to the expo you can visit our website and blog for our latest news. If you are unable to attend the expo, you can get in touch to discuss tailored workshops for your company.
Register to attend the Future Fabrics Expo here
www.thesustainableangle.org/futurefabricsexpo | www.fashionsvp.com
written by Charlotte Turner
Last month The Sustainable Angle was invited to take part in the Nike LAUNCH 2020 summit to work together in finding ‘game-changing’ technologies and innovations with the potential to bring about a more sustainable textiles industry.
So we have been asked to help with this search, and are inviting you to apply until July 15th for the LAUNCH Systems Challenge 2013 if you have developed an innovation(s) with potential to scale in 2 years, as well as game-changing early stage technologies and prototypes. Innovations can be business models, financial instruments, technologies and programs that accelerate research, education and capacity building.
“With this LAUNCH System Challenge 2013, LAUNCH seeks innovations that will transform the system of fabrics to one that advances equitable global economic growth, drives human prosperity and replenishes the planet’s resources.”
Find out more on the LAUNCH website or contact us at The Sustainable Angle.
written by Charlotte Turner
The Sustainable Angle was recently invited to attend The LAUCH 2020 summit hosted by Nike in Portland, USA, in partnership with NASA, The US Agency for International Development (USAID) and the US Department of State.
150 people were selected to attend the summit in order to share knowledge and collaborate ideas to help find ‘game-changing’ technologies and innovations with the potential to bring about a more sustainable textiles industry. After two days the Launch System Challenge 2013 was stated as seeking innovations in sustainable materials “that can have a major impact on people and the planet.”
Nike President & CEO, Mark Parker, was speaking at the LAUNCH 2020 Summit and stated “Innovation is most powerful when it’s activated by collaboration between unlikely partners, coupled with investment dollars, marketing know-how and determination. Now is the time for big, bold solutions. Incremental change won’t get us where we need to go fast enough or at a scale that makes a difference.”
[vimeo http://www.vimeo.com/64939206 w=600&h=337]
LAUNCH 2020 is particularly interested in innovations for materials which eliminate toxins in fabrics and which accelerate the development of low or positive environmental fabrics. Of particular significance to the initiative are innovations with the potential to scale-up in two years, as well as game-changing early stage technologies and prototypes. “Innovations can be business models, financial instruments, technologies and programs that accelerate research, education and capacity building.” – LAUNCH 2020.
Innovators, inventors, consultants, entrepreneurs, NGOs, research institutions, social enterprises and venture capitalists are invited to submit their ideas from now on until July 15, 2013.
The best ten proposals will be invited by LAUNCH 2020 partners to be presented in front of experts in the field, and the selected winners will receive support and financing in order to scale them up over the next two years.
LAUNCH 2013 Installation from nikeinc.com
For more information on the LAUNCH Systems Challenge 2013 visit http://www.launch.org/challenges/systems-2013
written by Charlotte Turner
We’re pleased to say we have contributed another in-depth article to the Ethical Fashion Forum Source online platform to help offer some of our latest research and advice on making your supply chain more sustainable, which we’ll also share at the next Future Fabrics Expo at the end of 2013. You can read our previous article on The Future of Fashion Fabrics here.
In this latest research we wanted to highlight how the supply chain is an interlinked series of decisions – starting right from the very raw materials our fabrics are made from and their cultivation and processing, to the finished garments we are wearing which have been assembled by labourers around the world. Understanding exactly what the supply chain really entails is key to being able to make it more environmentally, socially, and economically sustainable.
There have been some great steps made by international not for profit organisations, businesses, initiatives, and researchers, which can contribute to us measuring our impact and improving our supply chain process, and we have shared some of our favourites with you.
Additionally, from luxury materials made with extra long staple organic supima cotton, and performance fabrics incorporating post consumer coffee waste, soy plants or recycled fishing nets, processed with oxygen bleaching or airflow dyeing, to locally sourced wool which travels only 40 miles from sheep to finished fabrics, there are a huge range of options to reduce our environmental impact in our choice of materials, more of which you can read about in the full article.
Click here to read the full article on the Ethical Fashion Forum website.
Preview of in-depth article
written by Charlotte Turner
It’s been a quiet year so far for us on the blog as we have been busily planning our exciting upcoming projects for 2013, which will see us sharing our carefully curated sustainable fabrics with you both in and out of the UK.
Most exciting on the agenda is the third Future Fabrics Expo, which is due to take place in London at the end of 2013. The Expo will be presented in its usual format with a diverse selection of sustainable fabrics meeting our environmental criteria, and will showcase even more sustainable products and innovations.
To help build our sustainable fabrics collection we regularly visit Europe to talk with mills and dig deeper into the supply chain to bring you the most accurate and up to date information possible. Our latest research trip took us to Premiere Vision and Texworld in Paris, where we were pleased to see visible progress since our last visit in September.
Both large-scale global companies and much smaller textile mills with widely varying customer bases were receptive to speaking about sustainable and responsible practices, and we were really pleased to catch up with our mills regarding their new developments and progress, as well as meeting new companies from around the world. We are happy to say we will be joined by several exemplary mills and finishers in our next expo, and are looking forward to welcoming even more (please contact us regarding participation).
At the Paris shows it was terrific to see new developments across product groups, including man-made and regenerated fibres, natural fibres, processing and finishing.
By educating the industry and consumers about what state the textile industry is in, what is possible now and in the future, and by showcasing innovative developments and traditional solutions as we aim to do with the Future Fabrics Expo, we hope it will encourage people to start interrogating, questioning, researching, asking and expecting more from our textiles mills – and as we have seen there are many mills who are happy and capable to oblige.
Written by Charlotte Turner
The second Future Fabrics Expo was hosted on November 7-9 at the London College of Fashion with support from the Centre for Sustainable Fashion. It provided a physical showcase of roughly 650 fashion fabrics with a reduced environmental impact which looked at biodiversity, water, waste and energy impacts and benefits, as well as interactive information and videos. From the feedback we’ve received, it seems that designers and buyers are still struggling to know exactly how to incorporate sustainability more holistically into their businesses – sourcing fabrics more sustainably can be a great way to start, as well as being an area customers can directly experience the benefits from and understand.
The expo was visited by hundreds of fashion industry professionals and fashion students and we were pleased to welcome organisations including the Ethical Fashion Forum, TED, Redress, and the Royal College of Art, which will enable a wider audience to benefit from the expo content.
The expo was intended to inform and inspire fashion designers and buyers about the variety, availability and viability of sustainable fabrics, and is actively changing the outdated image of sustainable fabrics. The environmental criteria highlighted different aspects of sustainability that often get forgotten across a wide range of fibres, from cultivation, to processing, dyeing, weaving and finishing.
Fabrics on show ranged from recycled and regenerated performance fibres such as Newlife® recycled polyester (represented by C.L.A.S.S.) and recycled nylon from Hyosung, to organic, cellulosic and local fibres such as Crabyon®, Lenzing Tencel®, 100% European traceable linen from CLUB Masters of Linen, fully certified organic pima cotton from Swiss Organics, and luxury Peruvian alpaca. Processes including laser finishing for denim, innovative dyeing techniques and natural performance attributes were also explored.
We received some great feedback about the expo, and also suggestions for our next expo in 2013. We’d love to hear your thoughts so if you have any suggestions, ideas or feedback please get in touch.
View photos of the Future Fabrics Expo 2012 here
written by Charlotte Turner
You can take a look at The Sustainable Angle’s new article on the Ethical Fashion Forum Source Magazine about reducing the environmental impact of the fashion industry through innovation in textiles.
The Future of Fashion Fabrics – Reducing Environmental Impact | The Ethical Fashion Source
Environmental and social impacts of the fashion industry are growing, but there are many ways that you can not only reduce negative environmental impact, but also increase positive environmental and social benefits through informed choices of materials and intelligent design. Thinking critically about materials is just one option, which is not an isolated solution, but part of a considered and linked chain of positive choices along the supply chain.
According to the Oerlikon Textile Report; The Fibre Year 2009/10:
- 58% of all fibres produced globally were synthetic, 42% were naturally derived
- 45% of all fibres produced were polyester, 32% were cotton
- 23% were other fibres – of which 13% were polyamide, polypropolene, acrylic and other synthetics (1%), and 10% were wool, viscoses, other naturals and cellulosics.
Therefore there is a massive need for fibre diversification to avoid natural resource depletion and support thriving eco-systems, in light of the overwhelming global use of such a small range of fibres despite growing availability of innovative fibres and fabrics.
In 2010 the global textile industry ‘experienced the most potent growth in 25 years’ (Oerlikon Textile Report), with an increase of 8.6% – with such a rapid growth of textiles on offer, it is imperative to make informed and responsible choices.
Read more at The Future of Fashion Fabrics – Reducing Environmental Impact | The Ethical Fashion Source
Written by Charlotte Turner
The Sustainable Angle recently visited Paris to attend the bi-annual Premiere Vision and Texworld fabric sourcing shows. It was a chance to catch up with our favourite mills we have been working with over the last couple of years, and an opportunity to meet new and old companies with vastly differing approaches to sustainability.
Our requests for fabrics with a reduced environmental impact were met with varying levels of success and enthusiasm, though the several long conversations we had about the subject did show people’s interest to discuss the subject and really try to evaluate where the industry is now, and where it is heading in terms of sustainability.
The answer to that is not necessarily straightforward when looking at the industry as a whole, but we are pleased to say that we did come away with several new mills to showcase in the next Future Fabrics Expo, showing the continuing efforts towards sustainability.
Aside from hearing different standpoints on sustainability, one key message that was learned from the shows was that if at first you don’t succeed, you really must try and try again – hiding away your sustainable fabrics is not going to increase peoples’ awareness, and the fashion industry really is looking for those fabrics…
You can soon see some of the fantastic sustainable fabrics we came away with, and are looking forward to showing in the Future Fabrics Expo on 7th – 9thNovember.
Register to attend theFuture Fabrics Expo atwww.thesustainableangle.org/futurefabricsexpo
Image source www.lucza.com
Written by Charlotte Turner
The Sustainable Angle are proud to announce that they have joined the ranks of The Ethical Fashion Forum’s Fellowship 500, which has been launched with the aim of taking the fashion industry to tipping point – the point at which sustainable practices by fashion businesses become the rule rather than the exception to it – from field to final product.
This group of pioneering innovators in fashion and sustainability also have the opportunity to help shape EFF’s strategy to transform social and environmental standards in the fashion industry, and on July 25th the Fellowship met in London to do just this. The event was a platform to network, exchange knowledge, and learn more about current issues regarding sustainable practices, and ways in which the industry can continue moving closer to a more sustainable future. The day was a fantastic opportunity to hear from a diverse range of passionate and experienced speakers, and produced much food for thought.
Read more about the Source Summit soon here and on our website.
Written by Charlotte Turner
The Sustainable Angle’s studio near Ladbroke Grove and Portobello Market in West London is now open for appointments.
Get in touch to arrange an appointment to view our comprehensive range of over 500 individually selected fabrics and trims with a reduced environmental impact, which adhere to our environmental criteria set out with the Centre for Sustainable Fashion related to biodiversity, water, waste and energy, and are sourced from over 50 international mills and suppliers.
The collection includes fabrics made with post-consumer coffee grounds, castor oil plant, recycled polyester suede, organic cotton lace macramé, recycled nylon and polyester lingerie and outer lace, closed-loop processed cellulosic fibres, and a wide range of GRS, GOTS, Oeko-Tex, Bluesign, Organic Exchange and Soil Association certified fabrics. Also on show are dyeing and finishing companies which utilise innovative natural and certified processes for use on fashion and home textiles.
The products on display are suitable for a wide range of price, minimum and lead-time specifications, and we are happy to work with you to discuss individual requirements, and recommend fabrics and production techniques which best reflect your company’s aesthetic and ethos.
Services available on discussion:
- Private viewing of the Sustainable Angle’s sustainable fabrics and trims
- Materials and sourcing consultation available on request
- Tailored presentations of products and mills / suppliers
The studio is accessible by appointment only. Please e-mail info@thesustainableangle.org for more details and to book an appointment, or to discuss our services.
Written by Charlotte Turner
On 3rd May 2012 The Sustainable Angle attended the Copenhagen Fashion Summit organised by NICE to hear keynote speeches from international brands and organisations including Gucci, PPR, H&M, Honest By, Terraplana, WGSN, Greenpeace, The Sustainable Apparel Coalition, UN Global Compact, and Peter Ingwersen and the Youth Fashion Summit.
The day included the NICE Fashion Challenge runway, which showcased looks from Danish designers created using entirely sustainable fabrics, and was judged according to design, innovation and sustainability criteria. The contest was won by Susanne Rutzou, whose outfits were made from Newlife recycled polyester, eco silk, organic cotton, bamboo and alpaca.
The conference was opened by Crown Princess Mary of Denmark, who observed that conscious consumers play a pivotal role in developing sustainable business models, through raising demand to brands. Another key comment was from Greenpeace’s Kirsten Brodde, who highlighted the ‘power and influence of global consumers to turn sustainable fashion simply into fashion’.
The importance of customer communication was frequently discussed throughout the day, with Deloitte’s speaker commenting that consumer engagement on sustainable consumption can be positively affected through increased information sharing. H&M (who champion sustainability through their Conscious collection) have found that 23% of their customers are specifically looking for sustainable clothing, showing positive awareness on the high street, but further communication could raise this number. Deloitte’s extensive research has also shown that consumers currently feel social aspects are focused on far more than environmental issues in ‘sustainable clothing’ offers, indicating many opportunities for environmentally sustainable textiles. As PPR’s representative expressed, creative people are creative problem solvers, and designers are positively responding to meeting challenges and incorporating sustainability into design.
The Sustainable Apparel Coalition’s presentation by Rick Ridgeway stressed that a product’s sale price doesn’t capture the ‘externalised cost’ eg. how much water, fertilizer, waste etc. is involved. The SAC Index aims to give each product a score that includes the eco-impact not only as a footprint in a life-cycle perspective but including the whole bio-diversity and eco-system cost. SAC’s research has estimated that the global apparel & footwear industry has an externalised cost of a staggering $44 trillion – the SAC hopes the future will be: a t-shirt that harms the planet in its production will have a higher price tag reflecting these costs.
Leading up to the conference, the Youth Fashion Summit was hosted by Dilys Williams, leader of the Centre for Sustainable Fashion, a great supporter of The Sustainable Angle. The youth summit culminated in ‘demands’ from the represented fashion schools to improve the future of the fashion industry and society.
‘We demand a link between the society of makers and the society of wearers – rebuild trust’
Connie Hedegaard, the EU Commissioner for Climate Action, surmised that ‘we need to reinvent, redesign and reindustrialise our world’. She was presented with recommendations for sustainable fashion with specific focus on consumer engagement, in a bid to positively influence European legislation and business practice on sustainable fashion.
Rick Ridgeway from Patagonia summed up progress when he said that Patagonia have used 100% organic cotton since 1996, and back then a response from one customer was ‘I don’t eat my cotton jeans’. He believes we have moved a long way in a short space of time, but it still is a long process to get people to recognise it’s not just what they put in their bodies, but on their bodies.
Written by Charlotte Turner
In April 2012, the pioneers behind the MADE-BY Track and Trace system invited The Sustainable Angle to present the Future Fabrics Expo to MADE-BY’s partner brands, and to share our thoughts on the future of fashion fabrics. The event was designed to enable brands and organisations to share information and experiences from the supply chain, whilst having the opportunity to see, feel, and learn more about new sustainable fibres in the sustainable fibre showroom. We had the pleasure of presenting along with C.L.A.S.S. Eco-Hub, another pioneering organisation promoting sustainable fibre use in the fashion and interiors sectors.
Our Head Curator Amanda Johnston and Project Manager Charlotte Turner journeyed to Amsterdam to present the expo to a greatly receptive audience from the denim, performance, casual and formal fashion sectors, and were able to meet and hear from representatives from a wide range of brands.
We were invited to showcase a diverse range of our fabrics with a lower environmental impact, including natural and man-made fabrics using organic, recycled and upcycled fibres, and a range of low impact processing systems and newly developed innovative fibres. We received a lot of interest for many of our fabrics, and very positive feedback which will help us assist others in sourcing sustainable fabrics.
The day included thought provoking presentations from experts within the sustainable fashion industry on diverse topics including sustainable cotton label initiatives, wet processing, dyes and colour management at brand level, and regional topics including Solidaridad’s fair wage project in Bangladesh, Greenpeace’s Detox Campaign, and Solidaridad’s Cleaner Production Programme based in China.
Visit www.made-by.org for more information.
The Sustainable Angle have been invited to present the Future Fabrics Expo at the MADE-BY partner conference in Amsterdam on April 17th 2012. We will be discussing ideas on the future of fashion fabrics, and past and upcoming Future Fabrics Expo events. A fabric showroom displaying Future Fabrics Expo samples will allow MADE-BY partner brands to gain a tactile experience of the latest commercially available sustainable fabrics. Visit www.made-by.org for more information.
written by Charlotte Turner
The Sustainable Angle is a not for profit organisation which initiates and supports projects which contribute to minimising the environmental impact of industry and society.
Our project The Future Fabrics Expo focuses on the fashion industry and how its environmental impact can be lowered through innovation in the textile industry, and novel ideas to transform the fashion system and design practice.
On November 7th – 9th 2012, the second Future Fabrics Expo organised by The Sustainable Angle, will again be hosted by the London College of Fashion with the support of the Centre for Sustainable Fashion. The curated expo will showcase a diverse range of individually selected fabrics, products and ideas related to lowering the environmental impact of the fashion supply chain.
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| Future Fabrics Expo 2011 |
More information about this event will follow soon, and you can visit our website to find out more about our event and other services.
Along with our website, The Sustainable Angle’s latest news and events can now be read and shared here, at www.thesustainableangle.blogspot.co.uk. You can also join us on Facebook, Twitter, and Vimeo.
